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SEO & SEA quizz Flashcards | StudBud
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SEO & SEA quizz
SEO & SEA quizz
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Questions
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Answers
1
What is the most popular search engine ?
Yahoo
Google
Opera
Bing
2
What is the first step of promoting a business using Google?
Bid on the most requested words
Call your bro Mark Zuckerberg
Defining the keywords
Pay Google
3
To what can be compare SEA?
An influencer
A sportive bet
An auction system
4
In 2016, SEA on computers and mobiles represented a turnover of...
€1.091 billion
€1.893 billion
€2.093 billion
€1.995 billion
5
How much traffic the first 3 results get ?
60%
10%
85%
1%
6
What does SEO mean?
Search Engine Objectif
Secret Eagle Operation
Search Engine Optimization
7
Does SEA mean Search Engine Advertising?
True
False
8
What does the Pay Per Click system compute?
The fee the company have to pay using the number of clicks the ad attract
The money the company earn using the number of clicks the ad attract
The energy you loose on clicking
9
What is the principal risk of not defining the appropriate keywords?
Miss the target audience
Loose money on none efficient terms
10
Seo starts with Key words.
False
True
11
Why does company use SEA?
Because it's cool!
To increase sales
To promote brand awareness
To increase traffic
12
How many users never look beyond the first page of search results ?
34%
90%
20%
75%
13
What does SEM mean ?
Security Engine Marketing
South Emirates Management
Search Engine Marketing
