Technology in Sport

Question 1

What role does AI play in improving fan experience for sports teams?

Accepted Answer

Customising content and interactions for fans based on preferences

Question 2

How does the NBA use virtual reality (VR) to engage fans?

Accepted Answer

VR offers courtside viewing experiences for fans at home

Question 3

The Hawkeye System first launched in 2001. But in which tennis Grand Slam event was it first officially used?

Accepted Answer

2006 US Open

Question 4

Why is data-driven decision-making important for sport business managers?

Accepted Answer

It increases operational efficiency and maximises resources

Question 5

The global sports technology market size in terms of revenue is poised to reach USD 41.8 billion by 2027.

Accepted Answer

True

Question 6

In the 2023, approx. 4.4 million adults who participated in sports used wearable technology in Australia.

Accepted Answer

True

Question 7

Which technology is helping sport organisations offer unique, authenticated digital collectibles to fans?

Accepted Answer

Blockchain

Question 8

How do sport organisations benefit financially from social media?

Accepted Answer

By generating revenue through advertisements and sponsorships

Question 9

What is a major reason why sport organisations are investing in Customer Relationship Management (CRM) systems?

Accepted Answer

To manage customer data and improve targeted marketing

Question 10

The first colour Photo Finish image was produced in October 1989 for the Dewhurst race at Newmarket.

Accepted Answer

True

Questions 10