Yearbook Vocabulary Pt. 1

Number indicating the camera's sensitivity to light

Eliminating excess content or dead space in a photo, provides focus on image

A grouping of photos, starting w/one dominant photo & others getting smaller in size

Action photo that captures the moment or tells a story

Any small level of coverage, primarily used to get more student quotes & faces in the book

Cannot be answered w/ one or two words. Requires the respondent to describe actions & reactions

Color, white space, rule lines, gray screens, large initial letters & special type that enhances the book's design

Caption starters

Money raised from ad & book sales or fundraising profits

Coverage broken into modular pieces/mods on a spread

A mini theme used as a section title

A list of guidelines a writer uses to maintain consistent punctuation, capitalization & school rules

Buyer of a yearbook or advertisment; any potential buyer

A package (sidebar, set of quotes, etc) of brief content used to expand coverage

The person a reporter interviews

How long the camera's shutter stays open

Heavier sheets of paper that hold pages to the cover

First level of coverage, usually the most important story or topic of the spread w/ the largest headline

Hidden layer on a document of same-sized squares

Short for photo opportunity: a planned event (pep rally/other school functions)

Driving force to buy something before the price increases

Dominant element in a photo

Can be answered with one or two words. Used to obtain facts, figures, and other specifics.

When reporters provide their own opinion to readers; should be avoided, must be objective

Formerly called an interrupter/showstopper spread, presented in a different fashion to break up visual monotony

Spread identifier; page number, usually placed in external margin

Area of the yearbook connecting the front & back covers

Final line of a persuasive message that is used for advertising

To surround the center of interest in a photo

A 16-page grouping for offset printing

The size of the aperture is measured in:

An opening of a lens that admits light to reach the camera sensor

Tool that scans your book for index entries & makes it easy to create index pages by creating a database of entries

Second level of coverage, smaller text & photo size than a level one

Narrows a broad topic into a specific narrative

Group related items together

When an element extends past the grid and to the outside edge of the page

The day yearbooks are given to students

White space around the border of a spread

Any additional photos around the dominant photo, progressively getting smaller

The largest section of the book. Includes the professional portraits & names of all people at the school

A story worthy of standing alone

Listing of the season record of a sports team including opponents, wins, loses & scores

The 2-pica folding allowance between two pages where they are bound together

List of names, places & subjects included in the book & the page numbers where they are found

Half a pica of space between photos & copy indicates to readers items are meant to be consumed together

Identification of the person who said the words being quoted or paraphrased

Visual anchor that helps readers navigate the content

Front cover of the book including the name, year & theme of the book

The arrangement of objects within a frame

Lists, quotes, personal narratives, surveys, and other formats that tell a concise story

The amount of money in your account after all expenses are paid

List of technical printing info: number of copies, colors, fonts, photography company and awards

Extra books produced that are shipped to you to cover any damaged or defective books

A direct statement a reporter obtains through a face-to-face interview

Formerly called rails; provides consistent spacing between all coverage packages on a spread

A straightforward head-and-shoulders photo, taken by a professional

Selling more books than originally ordered

Repeat visual elements throughout your publication to develop organization & unity

A page-by-page diagram of the yearbook's planned contents

Distribution of elements across a spread to avoid cluster

Identifies who, what, where, when, why, and how of a photo

Motivates staff and is in charge of maintaining budgets and campaigns to increase community buy-in

The first few spreads which introduce the theme

Stories, also called copy block or body copy, containing color student quotes

A convo between a reporter & a source to obtain info & quotes to use in copy

Highlights one specific person, assuming that the person's story will capture enough attention to stand alone

Emphasizes elements you want to stand out; helps w/the hierarchy of a spread

Using more than one spread for a topic & linking the additional spreads to the first

Final pages of the yearbook; theme concludes, should follow ads & index

Horizontal separator on a spread

About one million pixels, describes resolution

Coverage that is broken into bite sized chunks

Natural lines the eye follows in a photo particularly elements running from the foreground to the bg

A way for an individual or small business to support the yearbook

An attention-grabbing intro setting the tone for the story

Design choices should make content easy to read & follow

A line of large type used to tell the reader what follows in the copy below

Digital image storage device

To walk around looking for interesting candid subjects or events to shoot

When the first line is set slightly to the left of subsequent lines

Protects printed pages, displays publication title, volume, date & theme

A spread used to separate each of the sections of the yearbook, usually theme related in design

A specific focus on a broader topic

Coverage based on a time element

A list thanking everyone who contributed to the production of the book

An object in sharp focus will be isolated from blurred, out of focus surroundings

An image taken purposefully without sharp focus

Refers both to the topics featured on individual spreads & how the topics are highlighted

Exclusive grid-based approach to formatting spreads & arranging content

Change in focus between the nearest & farthest objects in an image

Also called deck; a smaller headline accompanying the main headline & providing specific detailed info about the story

Markers of internal margins, they provide consistent spacing between all elements on a spread

The largest & highest quality photo on the spread

Both visual & verbal elements of the book that help readers navigate the content & find what they're looking for

The most prominent story on the spread, typically goes along w/ the dominant photo

Measured in dots per inch, determines the quality of image detail

A general reference to promoting & selling products or services

Organizational tools for the staffers & the readers

A template on the grid made up of separators without any content