sports and entertainment semester review

Form of business ownership that involves two people legally responsible for the business

The governing body of all athletic programs in colleges and universities

Buying a ticket on an airplane through the airlines website is called

To market a product or service with universal appeal a marketer will often use

Penetration pricing is used to:

All of the following are freedoms of the free enterprise system except

Knowing  how to delegate refers to ?

Baby boomers were:

According to the class notes how many Marketing functions exist today?

Distribution strategy that involveds the product going from producer to final user

All of the following athletes or celebrities have run into issues with ethics except

Leadership style that inovles the leader assuming full responsibility for the actions of others

A product that can be physically touched is called a

The facility where the event will be held is best known as the ?

A distinctive symbol used to identify a product that has been legally registered is called

All of the following are types of risks except

All of the following are steps to market research except:

Sales level off during which stage of the product life cycle?

DECA is a co-curricular organization that involves of all of the following except

All are phases of the product life cycle except

A cookie is a large data file that is placed on a hard drive of a website

Marketing involves determining and satisfying needs of your customer

This focuses on characteristics such as attitudes and lifestyle choices

The Dallas Cowboys hope to become 1st place in the NFL is an example of?

 A license prohibits the reproduction of a teams logo

Choosing to sell a product at a department store versus a grocery store is a type of ?

Which of the following skills are needed for careers in sports and entertainment

Marketing term that means the path a product takes from prodcer to final user

To market a product into small groups within a large market, a company will use

The economic term utility means added

All of the following are entertainment awards except

The Four P's determines a products

Sports & Enter.  is a competitive event that students compete at  Regionals, State & National

The NFL sportswear is a good example of what type of brand?

People who are practicing Patronage motives often shop for  a particular brand name

All of the following are popular sponsors in the sports industry except

Leadership style where the leader encourages all to participate in setting policies

A amateur athlete receives pay for his or her athletic performance

Which of the following skills are NOT needed for marketing careers?

A legal representative of a celebrity is called

Type of advertising designed to increase sales

The use of premiums, displays, or contests to stimulate sales and increase customer traffic

Marketing mix decisions that determine how a product will be distributed are called

Generally speaking supply and demand do not effect pricing

This type of economy involves the government making choices for the people

The following document offers  a brief summary of one's skills, education and work experience

Public relations efforts are designed to improve or maintain a companies

Any face to face communication  between buyer or seller is known as

The Occupational Outlook handbook is a valueable online resources for researching careers

All of the following are types of leadership except

A oval shaped outdoor theater with tiered seating is known as a ?

The term infrastructure refers to all of the following except?

Electronic wands and optical scanners are part of this type of inventory system?

Services are intangible

All of the following products can be targeted towards a specific market except

All of the following are types of promotion except

The income that is left after paying for basic living necessities

Sales people who work with money and inventory, thus must have good ?

Niche Marketing involves selling to mass markets

In a free enterprise system you select a college to attend is using

Entertainment  awards are an important form of

Gross impression = number of times per advertisement that a product is associated with athletes

All of the following are Maslow's Hiearchy of needs except

Gathering, recording and analyzing of marketing data is the responsibility of this function ?

A electronic or online game that incorporates marketing content to the promote a product?

International marketing has affected the sports and entertainment industry

A conscious factual reason for purchases such as dependability or convenience is known as?

All potential customes who buy products for personal useage make up the

Statistics about the personal charactertistics of a population such as age and gender is

A firms share of sales volume generated by competitors and expressed with at percentage?

People who buy products for business usage belong to this market?

Transorting, storage and inventory control relates to this function of marketing?

Which is necessary for a city to host a major bowl game ?

Guidelines for good behavior can be best defined as

Publicity is free

All of the following are skills employers are looking for today except

The marketing function that involves making decisions on how much to charge a customer is?