Duplicate of MARKETING

A particular group of consumers at which a product or service is aimed.

A tool used by marketers to help determine a product or brand offering.

The product's perceived performance in delivering value relative to the buyer's expectations.

It is where you want your target consumer to find your product.

It is anything that can be offered to a market to satisfy a need or want.

A form of communication with the goal of selling your products to the customers.

It is the state of felt deprivation.

It is the desire for a specific satisfier of need.

Is the set of actual and potential buyers of a product

The 6th P in the Extended Marketing Mix which pertains to the delivery of your service/product

It aims to sell what they make rather than make what will sell in the market.

The 8th P in Marketing Mix,asks the question is what you're offering your customer a good deal?

What is TQM?

It pertains to the staff or employee including the director or owner of the company.

a trade of values between two parties.

act of obtaining a desired object from someone by offering something in return.

Human wants backed by buying power

the concept that focuses on customer needs, values and satisfaction.

It involves manage demand which involves managing customer relationships.