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Professional Development Chapter 2 Flashcards | StudBud
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Professional Development Chapter 2
Professional Development Chapter 2
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Pre-Test for Professional Development
Flashcards
25 cards
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Practice quiz
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Questions
25
Answers
1
Discussion of a employees job performance w/a manger of a skin care center is called a
performance review
interview
retirement plan
job benefit
2
Combo of skin care center sales w/ non competive business into a single campaign is what promo?
referral
monthly
co-op
seasonal
3
The buyer type that bases purchases more on a personal reasons than facts is known as
stubborn buyer
ready buyer
bargain buyer
emotional buyer
4
All of the following are examples of promotional literature EXCEPT..
newsletters
business cards
flyers
postcards
5
Displaying a min of 2 products on the the front edge of a display shelf to create visibility?
maintaining inventory control
pricing retail products
facing the product
end capping
6
which buyer type has an open mind and tends to take chances on new products w/o hesitation?
emotional buyer
ready buyer
logical buyer
stubborn buyer
7
Which of the following strategies refers to finding the correct product to fit the client need
customizing
rebooking
cross-selling
retailing
8
Practice of visiting competitors to compare their business practices to your own is?
comparison shopping
selling
communicating
lifelong learning
9
Personal attention to the needs of the client showing concern for well being
customer service
communication
staff relationship
performance review
10
What sales promo does a client receive a discount or gift if they refer a friend?
monthly
seasonal
co-op
referral
11
Descriptions identifying a desired objective helping to focus/define the path a career takes?
Cover letter
Goals
Market Trends
Statistics
12
Which serves as an important tool for accomplishing both short/long term benefits for a busines
sales promotions
personal touch
staff relationships
promotional literature
13
Terms referring to recommending/providing best products for client to purchase?
retailing
networking
customizing
rebooking
14
Which is the least important factor in deciding whether to accept a position?
objectives
job benefits
size of the skin care center
location
15
Technique used to create awareness of a product or service?
marketing
corresponding
interviewing
networking
16
What buyer types puts up a struggle and enjoys debating the benefits of product?
bargain buyer
emotional buyer
logical buyer
stubborn buyer
17
what is considered to be the easiest buyer motivation to recognize?
desire
Need
impulse
profit
18
Method of advertising considered to be the most effective for builiding clientele?
Word of mouth
promotional literature
guest appearance
business cards
19
Which of the following is NOT a color of paper recommended for a resume?
white
ivory or pale beige
dark green
blue or gray
20
Which of the following is NOT an example of a lifelong learning commitment?
monthly promotions
trade shows
current periodicals
seminars and classes
21
Building on a sale by recommending a product complimenting another product a client already has
communicating
retailing
cross selling
rebooking
22
A 1-2 pg outline listing educational history, work, skills, achievement of a potential employee
Resume
cover letter
application
Objective
23
Of the descripitons below, which is NOT an example of a products features?
specific ingredient
aroma
size of container
improving skin condition
24
What term refers to developing relationships w/people who can put you in contact w/employers?
retailing
rebooking
networking
marketing
25
Asking a client to make a future appointment is called?
rebooking
corresponding
selling
retailing