stud
bud
Sign up
Log in
Home
Library
Explore
SAT
More
Digital Marketing Vocabulary & Concepts – Answer Key Flashcards | StudBud
Explore
/
Digital Marketing Vocabulary & Concepts – Answer Key
Digital Marketing Vocabulary & Concepts – Answer Key
15 terms
·
StudBud Administration
Imported from external platform
Flashcards
15 cards
F
Practice quiz
P
Host live
L
Questions
15
Answers
1
What are two benefits of using social media for business marketing?
It forces customers to buy products.
Businesses can reach global audience and interact with customers directly.
It increases brand awareness and engagement.
2
Social media engagement includes actions like shares, comments, and likes on a post.
False
True
3
Influencer marketing is only useful for beauty and fashion brands.
True
False
4
PPC (Pay-Per-Click) advertising means a business only pays when a user clicks on their ad.
True
False
5
Why is it important for businesses to adapt quickly in digital marketing?
Digital marketing is only useful for large corporations.
Consumer behavior, trends, and technology change rapidly.
Consumer behavior, trends, and technology change rapidly.
6
What is a Call-To-Action (CTA)?
A feature used only in email marketing
A strategy used to call customers directly
A special button or phrase encouraging users to take an action
A tool for analyzing customer feedback
7
Which social media platform is best for B2B marketing?
LinkedIn
Snapchat
Pinterest
Instagram
8
How does personalization improve customer engagement in digital marketing?
It sends random promotions to customers.
It eliminates the need for customer feedback.
it tailors marketing messages to people preferences, customers feel valued.
9
Which of the following is an example of content marketing?
Sending a direct email to a customer
Posting a blog article on industry trends
Printing a newspaper advertisement
Running a Google Ad
10
Why is data analytics important in digital marketing?
It increases the cost of marketing campaigns.
It allows businesses to rely on guesswork instead of real data.
It helps businesses track customer behavior and improve strategies.
11
What is the role of email marketing in a digital strategy?
It replaces all other digital marketing strategies.
Helps nurture leads, promote products, and maintain customer relationships.
It is used to spam customers with irrelevant content.
12
What is the main advantage of digital marketing over traditional marketing?
) It does not require any investment
Allows businesses to target specific audiences
It is more expensive but reaches a larger audience
It only works for large corporations
13
Retargeting ads help businesses reach people who have previously visited their website.
False
True
14
Email marketing is an outdated method that no longer works in digital marketing.
True
False
15
What does SEO stand for?
Search Engine Optimization
Social Engagement Optimization
Sales Efficiency Optimization
Smart E-commerce Outreach
