Advertising: Truth in Media [Y9 2023]

Question 1

A commercial is an advertisement that is broadcast on television or radio.

Accepted Answer

True

Question 2

A short simple tune and easy to remember used to advertise a product on TV or the radio is called...

Accepted Answer

a jingle

Question 3

Who is the main target audience of this NRL football poster?

Accepted Answer

NRL supporters and football enthusiasts

Question 4

Advertisers rarely use a celebrity or famous person to endorse a product.

Accepted Answer

False

Question 5

Billboards are commonly used for advertising. On a billboard you can find...

Accepted Answer

print adverts

Question 6

Who is this chocolate advertisement most likely targeted to?

Accepted Answer

adults who are trying to make healthy diet choices

Question 7

A short easily remembered phrase used to advertise an idea or a product is called a...

Accepted Answer

slogan

Question 8

Advertising is...

Accepted Answer

a tool used to get you to do, buy, or think something

Question 9

Where would be a good place to put a commercial targeted to children?

Accepted Answer

a cartoon show

Question 10

"Taste the Rainbow" is an example of a catchy slogan?

Accepted Answer

True

Question 11

Who is the main target audience intended for this poster?

Accepted Answer

young primary school aged children

Question 12

Who is the main intended target audience for this advertisement?

Accepted Answer

men who work professionally in a trade (builder/ plumber)

Question 13

Which of the following is NOT an a dvertising technique?

Accepted Answer

slander and defamation

Question 14

Television, internet, newspapers, and social media are examples of...

Accepted Answer

media

Question 15

These pictures are examples of...

Accepted Answer

logos

Question 16

Who is the main target audience for this billboard advertisement?

Accepted Answer

hungry travellers who are short on time or in a rush

Question 17

Which technique is used? "Big Mac: The best burger to buy!"

Accepted Answer

alliteration

Question 18

Which technique is used in this ad?

Accepted Answer

call to action

Question 19

Advertisers learn about their target audiences by...

Accepted Answer

all of the answers are correct

Question 20

Which of the following is an example of the call to action technique?

Accepted Answer

“Buy now!”

Question 21

Who is the main target audience/s for this Valentines Day advertisement?

Accepted Answer

women who are gift shopping, men who are gift shopping

Question 22

If an ad says that a certain computer makes work easier, that is the computer company’s logo.

Accepted Answer

False

Question 23

"Think different" is the slogan of this advert.

Accepted Answer

True

Question 24

Who is the main intended audience for this advertisement?

Accepted Answer

people who have trouble standing and walking on their own

Question 25

What does AIDA stand for?

Accepted Answer

awareness, interest, desire, action

Question 26

Who is the main target audience for this advertisement?

Accepted Answer

middle-aged men shopping for themselves

Question 27

Which technique is used in this ad?

Accepted Answer

humour

Advertising: Truth in Media [Y9 2023]

Questions 27

Advertising: Truth in Media [Y9 2023]

Questions 27