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MKTG 4325/MKT 425 Chapters 2 and 3 Flashcards | StudBud
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MKTG 4325/MKT 425 Chapters 2 and 3
MKTG 4325/MKT 425 Chapters 2 and 3
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1
A method of slicing digital messages into packets, sending the packets out, and then re-assembling them at destination.
packet switching
routing algorithm
protocol
ip address
2
12.34.356.78
Internet layer
Gateway protocol
Domain name
IP address
3
What is the technology standard for short range wireless communication under 30 feet?
IMAP
POP3
Bluetooth
IofT
4
Which of the following is not a revenue model?
Advertising
Portal
Subscription
Sales
5
Which of the following are cloud computing models?
Private
Hybrid
Public
All are models
6
____ is the high bandwidth fiber optic cable networks that transport data around the world
Narrowband
Broadband
Backbone
ISP
7
A special purpose computer that connects computer networks that make up the Internet.
router
cloud computing
client
transport server
8
What is responsible for placing packets on and receiving them from the network?
Application layer
None of the above
Network layer
Transport layer
9
The "S" in SSL means that data transmission is
software
social media
secure
submitted
10
What program allows you to check the connection between your client and server?
SSL
FTP
Administrator
Ping
11
The Internet will run without the Web and the Web will run without the Internet.
False
True
12
What is the protocol used to transfer web pages?
pop
ftp
telnet
http
13
SMTP and POP3 are used for what application?
Web
Email
Mobile
ftp
14
The core communications protocol of the Internet
tcp/ip
network interface
tcp
ip
15
Computer model that stores resources and other applications on the Web.
Client server
Mobile
Tracert
Cloud
16
What B2B model is it when a single firm creates web presence focused on one industry?
Entrepreneurship
E-Procurement
E-distributor
Exchange
17
Email and video are on what layer?
Web layer
Transport layer
Internet layer
Applications layer
