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Digital Marketing Essentials Flashcards | StudBud
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Digital Marketing Essentials
Digital Marketing Essentials
19 terms
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StudBud Administration
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Test your knowledge and discover the key concepts and tools in digital marketing
Flashcards
19 cards
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Practice quiz
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Questions
19
Answers
1
Which app is best for video marketing?
Notepad
Excel
YouTube
Word
2
Blogs are essential for SEO.
True
False
3
Which metric measures user interactions?
Engagement
Bounce Rate
Impressions
Reach
4
What is the purpose of CRM?
Count Revenue
Manage Relationships
Cut Risks
Create Reports
5
Digital ads can replace physical billboards.
True
False
6
Cookies track website activity.
False
True
7
What is A/B testing used for?
Budget Planning
Design Choices
Product Shipping
Hiring Staff
8
Influencers are not important for branding.
True
False
9
Which channel is best for direct feedback?
Social Media
TV
Radio
Billboards
10
Which is a social media KPI?
Likes
Sales
Rent
Expenses
11
Mobile optimization is unnecessary.
False
True
12
Which tool analyzes website traffic?
Microsoft Excel
Google Analytics
Adobe Premiere
Photoshop
13
SEO stands for Search Engine Optimization
True
False
14
What does CTR stand for?
Call To Response
Create Text Record
Click Through Rate
Catch The Rabbit
15
What does PPC stand for?
Pay Per Click
Post, Pin, Comment
Picture Profile Check
Play, Pause, Continue
16
Retargeting helps in reaching new customers.
False
True
17
Content is king in digital marketing.
True
False
18
Which platform uses hashtags?
Email
Facebook
Instagram
LinkedIn
19
Email marketing is outdated.
True
False