ICM I2 Course 1

Question 1

When we get to know someone from a culture, we should always dig deeper.

Accepted Answer

True

Question 2

What is Cultural Marketing?

Accepted Answer

markets a group of potential buyers from a certain culture.

Question 3

The term ethnocentrism means _________________________________.

Accepted Answer

a person sees their culture as better than other cultures

Question 4

Business that takes place between two or more countries is what?

Accepted Answer

International business

Question 5

what is a cultural iceberg?

Accepted Answer

what we can see about someone and having to go deeper to know who they are

Question 6

Which of the following is a FALSE statement?

Accepted Answer

People can only be a part of one culture.

Question 7

If someone told you a dumb blonde joke, this would be an example of a__________________.

Accepted Answer

stereotype

Question 8

Everyone has culture

Accepted Answer

True

Question 9

Most aspects of culture can be observed.

Accepted Answer

False

Question 10

What percentage of the iceberg is actually below the water line?

Accepted Answer

80 to 90%

Question 11

Which of the following is NOT a part of culture?

Accepted Answer

Weather

Question 12

Globalization is _____________________________________________.

Accepted Answer

bringing together the world with ideas, products, and tech.

Question 13

Celebrating a holiday like Christmas is an example of which kind of institution

Accepted Answer

religion

Question 14

What aspects define a nations culture?

Accepted Answer

Dress, food, rituals

Question 15

What does culture mean?

Accepted Answer

A reflection of the values and beliefs of a community.

Question 16

International organization that creates and enforces rules governing trade between countries?

Accepted Answer

World Trade Organisation

Question 17

Which is an unobservable feature of culture?

Accepted Answer

Concept of time

Question 18

. Which is an observable feature of culture?

Accepted Answer

food

Question 19

A student from China comes to live in Belgium. He/She chooses to blend in but continue to practice his/Her culture. This

Accepted Answer

is acculturation

Questions 19