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Advertising Strategies Flashcards | StudBud
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Advertising Strategies
Advertising Strategies
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Advertising Strategies. #advertisements
Flashcards
18 cards
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Practice quiz
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Questions
18
Answers
1
What is the main advertising strategy being used here?
Humour
Facts and Figures
Cool factor
Family Fun
2
Which advertising strategy is used here?
repetition
Product comparison
Testimonial
Free and bargain
3
This persuasive tool uses numbers, percentages, and/or statistics.
Kairos
Logos
Ethos
Bandwagon
4
The advertising strategy that uses celebrities to endorse products.
Transfer
Bandwagon
Testimonial
Avant-Garde
5
Which advertising strategy is used here?
Product comparison
Escape
Transfer
Free and bargain
6
Which advertising strategy is used here?
Put downs
Testimonial
ideal families
Bandwagon
7
Which advertising strategy is used here?
Testimonial
Logos
Humour
Ethos
8
What advertising strategy makes it seem like everyone else is buying a product?
Repetition
Testimonial
Bandwagon
Visual Appeal
9
What advertising strategy is used in this commercial?
Free and bargain
Repetition
Star Power
sounds good
10
Which advertising strategy is being used in the advertisement here?
Emotional Advertising
Avant-Garde
Celebrity Endorsement
Fear/Shock factor
11
Which advertising strategy is this ad using?
Bandwagon
Call to action
Peer approval
Transfer
12
Which advertising strategy is this ad using?
Comparison
Repetition
Sounds good
Scientific appeal
13
Which advertising strategy is used here?
Logos
Bandwagon
Pathos
Kairos
14
"Getting Away" to a paradise-like environment is this strategy's key play
Bandwagon
Humour
Facts and figures
Escape / excitement
15
Which advertising strategy dominates in the following advertisement?
Cute celebrities
Comparison
Bandwagon
Authority
16
Which advertising strategy is used here?
testimonial
Facts and Figures
Loaded words
Repetition
17
An example of authority when researching a topic is...
my mom because she knows best.
my best friend.
the crazy guy downtown who likes to yell at people.
someone who specializes in the topic.
18
Which advertising strategy is this ad using?
scientific appeal
Peer approval
Sound good
Humour
