Advertising Techniques

Question 1

This technique uses famous people to sell a product or an idea.

Accepted Answer

celebrity

Question 2

for example: buy one get one, free gift with purchase, etc.

Accepted Answer

promotions

Question 3

sometimes try to create an emotional response in the public to sell a product.

Accepted Answer

heartstring advertisers

Question 4

sometimes use hyperbole to exaggerate the effects of a product.

Accepted Answer

Hyperbole Advertisers

Question 5

This technique claims that consumers are representing their country positively if they use specific products.

Accepted Answer

patriotism

Question 6

if customers see people who look like them in an advertisement, they will be more likely to buy the product.

Accepted Answer

real people

Question 7

This technique gives the image of a perfect life as a result of using a specific product.

Accepted Answer

ideal life

Question 8

try to scare people into thinking that bad things will happen unless they buy a specific product.

Accepted Answer

fear advertisers

Question 9

This technique uses scientific evidence, facts, or charts to sell a product.

Accepted Answer

Statistics and Facts

Question 10

Seeing or hearing something over and over again can get a brand to stay in a customer’s head.

Accepted Answer

repitition

Question 11

This technique makes the claim that everyone else is using this product, and you should, too.

Accepted Answer

bandwagon

Question 12

This technique tries to make people laugh to sell products.

Accepted Answer

Humour

Question 13

Real people who have used a product give endorsements saying how good it is.

Accepted Answer

testimonials

Questions 13