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History of Sports/Entertainment Flashcards | StudBud
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History of Sports/Entertainment
History of Sports/Entertainment
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Chapter 2 (15 Questions)
Flashcards
15 cards
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Questions
15
Answers
1
What are royalties?
A percent of a profit
A form of internet marketing
When a business lies about their legal responsibilities
Someone of royal decent
2
What group allowed everyone to enjoy sports and entertainment events?
Congress
The Rich
The Presidential Cabinet
Labor Unions
3
All of the following are potential risks EXCEPT...
Illness
Injury
Product Promotion
Bad Publicity
4
When did technology transform the sports/entertainment world?
1970's
1940's
1950's
1999
5
What is a P of marketing?
Personal
Promotion
Picky
Phone
6
What is discretionary income?
Money spent towards technology
Taxes
Money leftover after paying taxes
Money spent towards food
7
What are ticket-scalpers?
A group of 30 or more tickets
People who give tickets away for free
People/Websites that buy and resell tickets
Someone who gets their ticket taken away at a sporting event
8
What do the 21 stars on the Paramount logo symbolize?
Adolph Zukors 21 children
The $21,000 made by his first movie
How old Zukor was when he created the company
The original 21 actors/actresses who worked for Paramount
9
What is an example of an ancillary product?
A Red Wings game
The Harry Potter books
The Olympic Games
A Star Wars lightsaber
10
How do sports team increase revenue?
Winning a national championship
Decreasing the amount of fan wear sold
Having a little bit better than average season
Discounting fans to come to games
11
Stealing/Recording someones product without consent or compensation is called...
Piracy
Strike
Marketing
Distributing
12
What is Synergy?
A form of renewable energy
Everyone coming together to promote a business or product
A marketing company
A sports drink
13
William Veeck incorporated all of the following at his Sox's games EXCEPT...
Fireworks
Concessions
Games
A Robot
14
What record did Babe Ruth set?
Best Batting Average
Most Wins in a Career
Home Runs
Stolen Bases
15
The most effective way to continually fill a stadium is to...
Have a winning team
A t-shirt cannon
Give away 10 free tickets
Give the fans a 10% off coupon to Dunhams with their ticket