MARKETING to you

A tool used by marketers to help determine a product or brand offering.

It involves manage demand which involves managing customer relationships.

A form of communication with the goal of selling your products to the customers.

a trade of values between two parties.

It is the desire for a specific satisfier of need.

It pertains to the staff or employee including the director or owner of the company.

It aims to sell what they make rather than make what will sell in the market.

The product's perceived performance in delivering value relative to the buyer's expectations.

the concept that focuses on customer needs, values and satisfaction.

What is TQM?

It is where you want your target consumer to find your product.

A particular group of consumers at which a product or service is aimed.

Is the set of actual and potential buyers of a product

act of obtaining a desired object from someone by offering something in return.

It is anything that can be offered to a market to satisfy a need or want.

It is the state of felt deprivation.

Human wants backed by buying power