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Advertising
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End of Unit Quiz
Flashcards
29 cards
F
Practice quiz
P
Host live
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Questions
29
Answers
1
I need to ______________ some cash from the ATM.
withdraw
deposit
remove
refund
2
What advertising technique is used in this ad?
Appealing to emotions
Celebrity endorsement
Bandwagon
Ideal family and ideal kids
3
Fact or opinion: Cool Kids Always Wear Sketcher shoes
Fact
Opinion
4
Our teacher told us that we ________________ revise all the grammar and vocabulary taught.
can't
should
don't have to
must
5
Which word or phrase means "directed at something or a at a particular group"?
withdraw
relate to
refund
aimed at
6
Ads _________ to be truthful.
could
should
might
have
7
Match the slogan with the company: "Just Do It"
Adidas
Reebok
Nike
Puma
8
Hosier Lane in Melbourne is home to some edgy, colourful and ______________ street Art.
boring
eye-catching
tedious
catchy
9
What is another word for 'campaign'?
poster
managment
sample
promotion
10
You ________ believe everything you hear.
must
shouldn't
couldn't
ought to
11
Match the slogan to the company: "Think Different".
Microsoft
LG
Samsung
Apple
12
Many ads ___________ that products can do magical things, but don't give any evidence.
suppose
claim
imagine
relate to
13
Intonation falls at the end of yes/no questions.
False
True
14
Intonation falls at the end of wh- questions.
True
False
15
Colgate is the best _________ of toothpaste on the market.
brand
title
attraction
claim
16
We need to come up with a _______ that people with like and sing along to.
message
idea
song
concept
17
The product didn't work, so the company had to give customers a ___________.
refund
sample
withdraw
product
18
Milk - rich in calcium - for strong bones and teeth. Fact or opinion?
Fact
Opinion
19
The boy _______________ tripped up his friend on the bus. He did it on purpose.
accidentally
deliberately
sadly
mistakenly
20
What advertising technique is used in this ad for Mabelline Mascara?
facts and statistics
emotions
bandwagon
repitition
21
The criminal tried to ______________ the police by creating a false alibi.
mislead
monitor
mistake
withdraw
22
Which word means "harm done to a person's body, especially in an accident"?
intolerance
injury
disease
allergy
23
What does the word 'appeal' mean?
product
title
brand
attraction
24
Match the logo with the company.
Hudson's Coffee
Starbucks
Pacific Coffee
Gloria Jeans
25
It is important to _______ ads to check they are fair.
target
monitor
persuade
push
26
Match the logo with the company.
Face Time
Snap Chat
Facebook
Instagram
27
Match the logo with the brand.
Calvin Klein
Prada
Louis Vuitton
Coco Chanel
28
The company won the award for the most __________ ad of the year. People always remembered it.
forgettable
memorable
exciting
current
29
Match the slogan to the product: "Have a break, have a..."
Kit Kat
Snickers
Picnic Bar
Mars Bar