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QUIZ: Media Industry in Context Flashcards | StudBud
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QUIZ: Media Industry in Context
QUIZ: Media Industry in Context
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StudBud Administration
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Unit 8 Media Industry in Context
Flashcards
34 cards
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Practice quiz
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Questions
34
Answers
1
Unlawful practice includes . . .
All of the above
Slander
Standards
Illegal Downloading
2
Comments that are recorded could damage a persons reputation is called
Libel
Slander
3
What two charateristcs identify a community media organisation?
Key role of volunteers in the organisation
Close relationship with audiences
focus on loca issues and content
Serving needs of a community or local interest
4
What two characteristics do National organisations have?
National coverage and distribution
Market led
Compete with local and international markets
Global presence
5
An organisation that owns different companies across the different media sectors
Horizontal
Vertical
6
What two characteristics can be used to identify a Local Media Organisation?
Provide local services and programming
Wide community participation
Audiences defined by geographical location
Not for profit organisation
7
Fixed term means being employed indefinitely with a company
False
True
8
Control over production, distribution and exhibition is a benefit of horizontal integration
False
True
9
Advertising jobs in the National Press is beneficial because it includes all media sectors.
True
False
10
What two characteristics can be used to identify an International organisation?
Wider recruitment and training
Use synergy
Compete with local markets
Mainstream products
11
A portfolio benefits someone who is looking for work because
Show a range of work
All of the above
Update it regularly
Demonstrate their skills
12
Increased profits and synergy is a benefit of both horizontal and vertical intergration
True
False
13
A conglomerate
has companies in different media sectors
True
False
14
What is the primary responsibility of a Public Service Broadcaster (PSB)?
Lead technological innovation
Represent the majority and minority of the audience
To increase profits and audience share
Expand market and market share
15
What type of organisation is Sky?
Private
State
Regulatory Body
Public Service Broadcaster
16
An advance is beneficial to a writer because . . .
job security
Concentrate on their work
Both
17
A National media organisation
that broadcasts in one country
False
True
18
Advertising jobs in the local press can limit the number of people applying for jobs
False
True
19
What media sectors does Ofcom regulate?
Film and TV
TV, radio, internet and mobile
Print and TV Advertising
TV and Radio
20
International media organisation
broadcast in different countries around the world
True
False
21
What law protects a person's work from being used without their permission?
Libel
Copyright
Data Protection
Defamation
22
Organisations that own companies throughout the different stages of the production process
Horizontal
Vertical
23
A freelancer is an independent contractor who is hired for a specific task.
True
False
24
What are the advantages of a conglomerate?
Eliminate competition
Increase audience and market share
Increase profits
All of them
25
What type of organisation is ITV
Commercial Public Broadcaster
State Public Service Broadcaster
26
What are the responsibilites of a private company?
All of the above
Lead technological advances
Expand market and market share
Eliminate comptetion
27
Film classification is a type of censorship
True
False
28
Which company is an example of a horizontal structure?
Croydon TV
London Live
The Walt Disney Company
Viacom
29
Who regulates the BBC?
The BBC Trust
BARB
Ofcom
BBFC
30
What type of organisation is the BBC?
Regulatory Body
State Public Service Broadcaster
Commercial Public Service Broadcaster
Private
31
Watershed protects children from programmes with unsuitable content
False
True
32
What are the disadvantages of conglomerates?
Power and influence over governments
Concentration of messafes
Amount of global influence
33
Vertical intergration leads to too much political and economical influence
False
True
34
What law stops an employer discriminating an employee? e.g. gender, race or marital status
Data protection
Equality
Health and Safety
Slander
