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Persuasion Review Flashcards | StudBud

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Persuasion Review

10 terms·StudBud Administration·25 plays

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Questions 10

Answers

1
A sad, lonely puppy is shivering in the cold. Which appeal technique is being used?
PATHOS
LOGOS
TARGET AUDIENCE
ETHOS
2
Using Taylor Swift in a Coca-Cola ad is an example of which persuasive technique?
LOGOS
CLAIM
PATHOS
ETHOS
3
What is the PURPOSE of persuasive writing, ads, or speeches?
to convince
to lull the reader to sleep
to inform
to entertain
4
Including lots of numbers and researched data to back up my claim is using which technique?
PATHOS
ETHOS
LOGOS
COUNTER ATTACK
5
LOGOS as a persuasive technique
just makes me angry
uses credible people or celebrities
uses emotional appeals
uses logic and reasoning, statistics and data
6
COUNTERARGUMENT is
never admitting that there's another side to your topic
predicting what the "other side" will say and refuting it
using emotional appeals to convince
trying to convince through manipulation of information
7
PATHOS as a persuasive technique uses
logical appeal
expert opinions
lots of data and statistics
emotional appeal
8
A target audience is...
the group of people toward which an argument is directed
a group of people who get angry at commercials
people not expected to buy a product
statistics, examples, and quotes
9
The CLAIM in a persuasive speech is
the speaker's position on an issue
the topic statement
using personal credibility to convince
the support and examples
10
Using ETHOS in persuasion
uses emotional appeals
uses lots of facts and statistics
is a waste of my time
uses a credible person, organization, or celebrity