The Beauty Business - Chapter 10

Which of the following is the BEST vehicle for others to promote you and your business via viral marketing?

You will probably want to base your business location on ___.

Which of the following will be LEAST important in becoming a successful entrepreneur?

The modern version of word of mouth is ___.

Which part of your business should include a description of how the business will run administratively?

What includes an outline of employee and management levels and a description of how the business should run?

Which of the following is built into most booth rental agreements?

What is the FIRST objective you should have when deciding to become a business owner?

What does adding services and retail sales to your service tickets mean for your business?

What should be done if a client calls to book w/ a particular person on a particular day & time and that person is off?

How long is it MOST likely to take to determine and complete all of the aspects of starting your business?

Which of the following is the MOST important question to ask yourself when creating your brand identity?

If you want to be in charge of making your own rules and you're able to meet the needs of running a business, you should

Your personnel is your ____.

Which of the following is the MOST important reason to create incentives in the form of money/prizes for your employees?

A spa in Manhattan that serves hundreds of clients a week. What is MOST likely to be the spa's biggest expense monthly?

If you are interested in booth rental, which of the following states should you NOT move to?

If you are an owner of a spa, which of the following is TRUE?

Which of the following is an essential set of benchmarks that helps you to realize your mission and your vision?

What should be your primary concern when planning the best physical layout for the type of business you envision?

Which BEST encapsulates promotional efforts that are paid for & are directly intended to increase business?

Which of the following is NOT one of the top three ways that clients find a service provider, according to the PBA?

Why will you need to purchase insurance when you open your own business?

Which type of business ownership is MOST likely to raise capital by offering shares of stock to stockholders?

What is the purpose of a vision statement?

A realistic benchmark for the net profit a spa is ____.

Marketing is the means for ____.

The only way guarantee that you will stay in business is to ____.

Which includes the variety of services you will offer and the high quality you expect those services to provide?

Which of the following is the best way to market your spa on a small budget?

What includes your executive summary, financial documents, and supporting documents?

What is the MOST important thing to focus on when creating your brand's identity?

Which part of your business plan should outline the research obtained regarding the clients your business will target?

The key duty of receptionists is ___.

Why must you have a keen business knowledge of the beauty industry as a beauty professional?

Being a sole proprietor means