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Angielski -16.06.2025r Flashcards | StudBud
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Angielski -16.06.2025r
What is greenwashing ?
Which of the following is NOT a dark pattern?
Angielski -16.06.2025r
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Answers
1
Which of the following is NOT a dark pattern?
Tricky cancellation processes
Fake timers
Easy unsubscribe button
Hidden subscription boxes
2
What is greenwashing ?
A marketing strategy to appear eco-friendly
A cleaning process used in factories
A method for reducing pollution
A type of online scam
3
What does “false advertising” mean?
Showing detailed product descriptions
Providing discounts to customers
Using high-quality materials
Promoting features that don’t exist
4
What do “dark patterns” refer to?
Design tricks to manipulate users online
Financial frauds by large companies
Techniques for sustainable design
Hacking and cybersecurity threats
5
Why do companies use deceptive marketing?
To support small businesses
To reduce environmental impact
To maximize profit and avoid regulation
To increase customer loyalty
6
Which brand was criticized for using Kendall Jenner in a tone-deaf ad?
McDonald’s
Pepsi
Coca-Cola
Nike
7
Which of the following is an example of shrinkflation?
A product is discounted to attract more buyers
A product is rebranded as “premium”
A smaller product is sold for the same price
A price increase after inflation
8
Shrinkflation is easy for most customers to notice.
True
False
9
What was the Volkswagen Dieselgate scandal about?
Bribing regulators
Tax evasion
Illegal emissions-cheating software
Fake safety tests
10
Companies often face severe punishment for deceptive marketing.
False
True
11
Dark patterns are designed to confuse or trick the user.
False
True
12
What is one way to protect yourself as a consumer?
Research before buying
Support the most popular brands
Avoid buying online
Always believe in advertisements
13
Most companies that use green packaging are truly eco-friendly.
False
True
14
Supporting transparent and honest brands can reduce the impact of deceptive practices.
False
True
15
Which company promoted “eco-packaging” while still using mostly plastic?
Samsung
Nestlé
Apple
Coca-Cola
