Persuasion as a genre of reading and writing serves what purpose -

allows writers a way to convince others of their position

LOGOS as a persuasive technique

uses logic and reasoning, statistics and data

When reading a political cartoon, think about -

the social issue being discussed

It is important to understand both sides of an argument because...

it can help to strengthen my own argument

Using ETHOS in persuasion

uses a credible person, organization, or celebrity

The CLAIM in a persuasive paper is

the writer's position on an issue

predicting what the "other side" will say and refuting it

A target audience is...

the group of people toward which an argument is directed

How is a persuasive speech different from written persuasion?

you can use body language in a speech

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The Art of Persuasion

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Answers

1
Persuasion as a genre of reading and writing serves what purpose -
allows writers a way to convince others of their position
encourages people to fight with one another
allows writers a way to entertains
gives factual information only
2
What is the PURPOSE of persuasive writing, ads, or speeches?
to lull the reader to sleep
to entertain
to convince
to inform
3
LOGOS as a persuasive technique
uses credible people or celebrities
uses logic and reasoning, statistics and data
just makes me angry
uses emotional appeals
4
When reading a political cartoon, think about -
nothing
the social issue being discussed
the literal aspects of the picture
the quality of the drawing
5
It is important to understand both sides of an argument because...
It can weaken my argument
I can manipulate people that way
it can help to strengthen my own argument
It doesn't help to understand both sides
6
PATHOS as a persuasive technique uses
lots of data and statistics
emotional appeal
expert opinions
logical appeal
7
Using ETHOS in persuasion
uses a credible person, organization, or celebrity
uses lots of facts and statistics
uses emotional appeals
is a waste of my time
8
Using Taylor Swift in a Coca-Cola ad is an example of which persuasive technique?
ETHOS
CLAIM
LOGOS
PATHOS
9
Including lots of numbers and researched data to back up my claim is using which technique?
PATHOS
ETHOS
LOGOS
COUNTER ATTACK
10
The CLAIM in a persuasive paper is
using personal credibility to convince
the writer's position on an issue
the topic sentence
the support and examples
11
A sad, lonely puppy is shivering in the cold. Which appeal technique is being used?
TARGET AUDIENCE
PATHOS
LOGOS
ETHOS
12
Political cartoons and use of caricature persuade through -
yelling at the reader
using literal descriptive techniques
using metaphors and humor
using serious writing strategies
13
COUNTERARGUMENT is
never admitting that there's another side to your topic
predicting what the "other side" will say and refuting it
using emotional appeals to convince
trying to convince through manipulation of information
14
A target audience is...
people not expected to buy a product
the group of people toward which an argument is directed
a group of people who get angry at commercials
statistics, examples, and quotes
15
How is a persuasive speech different from written persuasion?
the speaker can't express emotions while speaking
you can use body language in a speech
written persuasion is more exciting than a speech
you can't understand the tone as well in a speech

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