Advertising Unit (Grade 5/6)

Advertising techniques are smart tricks used in ads to grab attention and make people not want to buy a product.

An ad's purpose can be to...

Advertising is a way of sending messages to people to get them interested in a product, service, or idea.

Ads heard on the radio use _________________ to promote products to listeners.

What advertising technique is being used here?

Who is the target audience?

Who is the target audience?

What advertising technique is being used?

What advertising technique is being used here?

Who is the target audience?

What type of ad is this?

Ads are made to catch the attention of the group they think will want or need the product the most.

Social media, newspapers, TV, bus stops, billboards, radio, apps, clothing, and websites are all places we can see ads.

“While supplies last” is an example of what advertising technique?

A target audience is the specific group of people an ad is trying to reach.

The acronym PIE stands for Persuade, Inform, and Excite.

This ad is using the comparison advertising technique.

The acronym PIE stands for?

Ads in newspapers or magazines use pictures and words to inform or persuade people.

This ad is using the bandwagon advertising technique.

If an ad uses happiness, excitement, or fear to make people feel a certain way what technique is being used?

A catchy phrase or saying that’s easy to remember.

Ads shown on TV or online that use images and sound to grab attention and promote products to consumers are known as?

What advertising technique is being used?

What type of ad is this?

What 2 advertising techniques are being used here?