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Chapter 31 - Media Ecology! by Cami and Trula Flashcards | StudBud
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Chapter 31 - Media Ecology! by Cami and Trula
Chapter 31 - Media Ecology! by Cami and Trula
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Questions
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Answers
1
Which of these is NOT a type of media medium?
A newspaper
A website
An artist
An email
2
According to McLuhan, communication technology allows us to _______?
Stop using traditional language
Process information beyond the limitations of our natural body
Remove bias from communication
Limit our ability to process complex information
3
Our school system is a product of ______?
The Electronic age
The Print age
The Literary age
The Tribal age
4
The digital age can be seen as a _________?
A step back in time
A wireless global village
The extinction of face-to-face communication
A decline in information sharing
5
What is the dominant sense organ of the Tribal Age?
The ear
The hands
The mouth
The eye
6
McLuhan saw messages and mediums as one and the same
False
True
7
Which definition best fits ‘symbolic environment’?
A brain process that controls perception of color and sound.
The socially built sensory world that shapes our views, feelings, and acts
A private imagination with no cultural or social influence.
A natural space with no human meanings or interpretations.
8
What does Media Ecology aim to equip us with?
A skillset for coding and developing new social media platforms.
an ability to step back and see our media environment in a different light
A strict set of rules for how all media should be used.
The ability to memorize historical media inventions
9
What is NOT one of McLuhan's four periods or epochs of human history?
Pre-historic age
Literate age
Electronic age
Print age
10
What is Media Ecology?
Studying the relationships between people, media, culture and consciousness
A study of rules for proper social media etiquette.
The study of how media companies compete in financial markets
A method for designing eco-friendly digital devices