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Entertainment PR June 2025 Flashcards | StudBud
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Entertainment PR June 2025
Entertainment PR June 2025
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1
The main public relations goal for pay streaming services such as Netflix is to increase the x
Social media followers
Subscribers
Amount advertisers pay to run ads
Cost of programming
2
PR professionals working in the American entertainment industry are called:
Clients
Press agents
Publicists
Account Executives
3
Mary Tyler Moore made history by portraying Mary Richards, a single, working woman in the TV show
Keeping Up With The Kardashians
The Bachelor
Two is Company
The Mary Tyler Moore Show
4
The #1 "WOW factor" for industry parties is x
Star power (the celebrities there)
Food and drinks
Venue
Gift bag
5
A "tentpole" refers to which sector of the entertainment industry?
Film
Video Games
Sports
TV
6
Which film made Rita Moreno the first Latina actress to win an Oscar?
Hotel California
Westside Story
Maria Full of Grace
The Wizard of Oz
7
Who was the first Black actor to win an Oscar and for what film?
Tyler Perry in "Diary of a Mad Black Woman"
Halle Berry in "Monster's Ball"
Tina Turner in "What's Love Got to Do With It?"
Hattie McDaniel in "Gone With the Wind"
8
A trade publication is:
A publication that focuses on news related to the entertainment industry
A blog that focuses on news related to the entertainment industry
A social media platform that focuses on news for entertainment investors
A newsletter that focuses on news related to entertainment investors
9
Audience development refers to which sector of the entertainment industry?
Music
Sports
Film
TV
10
These unscripted, but highly manipulated series can make regular people into instant celebrities
Scripted TV series
Documentary series
Reality TV series
Soap Opera series
11
x are usually studio-produced films with big stars, production budgets, marketing budgets & box-office grosses
Docu-series
Independent films
Classic films
Blockbusters
12
The first interracial kiss took place on what TV show
The Bachelor
Dallas
Star Wars
Star Trek
13
A x provides journalists with the materials they need to write interesting stories for their readers
Press kit
Press release
Product placement
Media list
14
X made history at the 2020 Emmys as the youngest best-actress winner for her HBO drama "Euphoria"
Arianna Grande
Zendaya
Kylie Jenner
Sydney Sweeney
15
Blockbuster Releases Are Timed for x and x
Spring break and holidays
Summer and holidays
Winter and holidays
Fall and holidays
16
“445 cc, moderate profile..." refers to what?
A line from a Diddy song mentioned in court
A line in a new Taylor Swift song
A line from the latest TikTok dance challenge
Kylie Jenner's recent plastic surgery admission
17
Traditionally, x—working with the press—has been the single most important work of entertainment PR
Corporate Communications
Media relations
Public affairs
Lobbying
18
What is this picture from?
The cover of Taylor Swift's new album
The box of a new Disney action figure
The movie poster for "Wicked For Good"
Hailey Bieber's hot new nail color
