What is the AABC of Google Analytics reporting?

Audience Acquisition Behavioral Conversion

To collect data using Google Analytics, which step must be completed?

Add Analytics tracking code to ALL webpages

In Google Analytics, what do acquisition reports show?

What sources your users came from

In Google Analytics, what is a 'dimension'?

An attribute of a data set that can be organised for better analysis

When will Google Analytics end a session by default?

User is inactive for 30 min or more or closes browser window

Using tracking code, Google Analytics CANNOT report on data from which systems?

Systems not connected to the Internet

What is a 'metric' in Google Analytics?

The numbers in a data set often paired with dimensions

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Google Analytics Fun Quiz

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Setting up Google Analytics and using tracking code

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Questions 10

Answers

1
What is the AABC of Google Analytics reporting?
Audience Always Barbecue Chicken
Audience Acquired Big Carrot
Audience Acquisition Behavioral Conversion
Audience Acquisition Behavioral Composition
2
To collect data using Google Analytics, which step must be completed?
Create an Analytics account
Add Analytics tracking code to ALL webpages
Install Google Analytics desktop software
Download the Analytics app
3
In Google Analytics, what do acquisition reports show?
How many visitors made a purchase
What sources your users came from
Shows your visitors’ interests
How many users visited your page and left without any interaction
4
In Google Analytics, what is a 'dimension'?
A report that offers information about your audience
An attribute of a data set that can be organised for better analysis
The total amount of revenue a business has made in a given date range
A comparison of data between two date ranges
5
Once Google Analytics processes data, it’s stored in a database where it can’t be modified.
True
False
Unsure
Maybe
6
When will Google Analytics end a session by default?
After 30 min, regardless of user activity on your website
Once the user opens another browser window
At noon every day
User is inactive for 30 min or more or closes browser window
7
Using tracking code, Google Analytics CANNOT report on data from which systems?
Systems not connected to the Internet
Mobile Applications
Online point-of-sales systems
E-commerce platforms
8
The Analytics tracking code does not collect which of the following?
Language the browser is set to
Device and operating system
User’s favourite website
Type of browser
9
Which is the best? 😃 (Please select one)
C
D
A
B
10
What is a 'metric' in Google Analytics?
The dates in your date range
A segment of data separated out in a report for comparison
The numbers in a data set often paired with dimensions
A dimension that can help you analyse site performance

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