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Competitive Strategy Recap Flashcards | StudBud
Competitive Strategy Recap
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What did British Airways do when Ryanair opened the London-Dublin route?
A
They accommodated: they did not want to enter a price war impacting profits
B
They retaliated: they sent a signal to Ryanair and potential competitors
C
They accommodated: Ryanair was a small player and would not be a problem
D
They retaliated: Ryanair is Irish and the UK Government did not like it
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