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BBA340 Walmart Presentation

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Questions 10

Answers

1
What should Walmart have considered before entering India through their Joint Venture?
Government regulations
Previous international expansion challenges
Hofstede's Cultural Dimensions
All of the above
2
Which entry mode is the best way to enter a new market?
Online business
Joint Venture
Must be individually assessed case-by-case
Franchise
3
What is a benefit of a Joint Venture?
Access to location-specific insights from local managment
Partners share same strategic objectives
Delicious food in the office
Full control over the enterprise
4
How did Walmart overcome Indian specific legal challenges?
Assistance from USA trade unions
Lobbied against Indian government
Become supplier for Indian retailers
Started a black-market
5
Where did Walmart successfully expand into?
Mexico
Germany
South Korea
Australia
6
What is a negative implication of entering a market through Greenfield Investment?
Grass allergies
Chance to improve reputation
Barriers to entry can be costly
Greater control over all aspects of the business
7
What was one key reason for Walmart to partner with Bharti?
Walmart has previously entered a successful Indian JV
Bharti's market knowledge and FDI experience
Both intended to compete in growing Indian tech industry
Bharti is also a US firm
8
Which entry strategy into India initially appealed most for Walmart to expand?
Licensing
Joint Venture
Greenfield Investment
Export Only
9
Where was Walmart unsuccessful in their global expansion?
Canada
Mexico
Indonesia
Germany
10
“The purchase of stock in analready existing company", refers to which entry mode?
Acquisition
Franchising
Greenfield Investment
Joint Venture