Advertising

What is the purpose of a call-to-action in advertising?

What is 'Pathos' in advertising?

Why is colour important in advertising?

What is product placement in advertising? (select 3)

Which persuasive technique aims to make the audience feel a certain way about a product or brand?

How can the use of cool colours like blue and green in an advertisement affect the viewer?

If an advertisement features a respected doctor recommending a health product, which persuasive technique is being used?

What is 'Ethos' in advertising?

What does a slogan do in advertising?

Which type of advertising technique uses facts, data or statistics to convince the audience?

What is a jingle in advertising?

Which persausive technique is often used to create a sense of urgency or excitement in the audience?

Which of the following is an example of a celebrity endorsement in advertising?

Which advertising technique tries to convince you that everyone else is using the product, so you should too?

What is the purpose of advertising?

Which advertising technique uses emotional appeal to connect with the audience?

How can the use of warm colours like red and orange in an advertisement affect the viewer?

Which persuasive technique uses facts, evidence and logic to convince an audience?

What is a target audience?

What does the colour blue often symbolise in advertising?