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Super Bowl 58 Marketing Trivia Flashcards | StudBud
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Super Bowl 58 Marketing Trivia
Super Bowl 58 Marketing Trivia
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Flashcards
20 cards
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Questions
20
Answers
1
Why is the Super Bowl so important to advertisers?
All of the above
The Super Bowl is the biggest marketing opportunity of the year
This years Super Bowl has over 113 million viewers worldwide
Brands get to promote to new customers
2
Which 3 companies spent the most on Super Bowl ads in 2024?
Toyota, Budwesier, and Amazon
Nike, Pepsi, Doritos
Paramount Plus, Oreos, BetMGM
Amazon, Budweiser, and Tide
3
What is the estimated economic impact on this year's Super Bowl's host city?
1 Billion
30-200 million
10-50K
8 million
4
Which element of promotion is this ad
Advertisement
Sales Promotion
Public Relations
Personal Selling
5
Advertisement objectives during the Big Game are
Brand Position
All of the above
Sales
Stimulate Emotion
6
This is an example of which promotional element?
Advertisement
Product Service Management
Direct Mail
Sales Promotion
7
The reason people remember ads from the Super Bowl is because of positioning
True
False
8
Why are companies willing to pay more for an ad in the Superbowl?
lasting impression of brand positioning
longer ads
expensive endorsement deals
Its cool
9
What do Super Bowl ads have in common?
All encourage viewer engagement
All have celebrities cameos
All have a storyline of unpredictability, humor, and special effects
All have food or drink in the ad
10
This is an example of which category of promotion?
Product Promotion
Advertising Promotion
Institutional Promotion
Direct Marketing
11
What was the #1 social media platform in 2024 for the Super Bowl?
Instagram
Twitter
Tik Tok
Facebook
12
Why can't companies use the term "Super Bowl" in their advertisements?
The NFL owns all copyrights on the Super Bowl
They can
Covid
It would cost too much money
13
Super Bowl is the most frequently watched American TV broadcast
True
False
14
Teams in Super Bowl LVIII
Steelers & New England Patriots
Kansas City Chiefs & Philadelphia Eagles
Kansas City Chiefs & San Francisco 49ers
Rams & Bengals
15
Commercials shown on YouTube's Super Bowl Ad-Focused Collection were viewed how many times?
751M Times
50K Times
30M times
121K Times
16
Advertisement goals during the Big Game involves all elements of the Promotional Mix
True
False
17
How much are Super Bowl half time performers paid?
150K
Nada
60K
2.3 million
18
This is a form of Sales Promotion
False
True
19
The 4 Ps of marketing are not used in promoting the Big Game
False
True
20
What promotional mix element is this
Public Relations
Personal Selling
Sales Promotion
Direct Marketing