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MUSIC VIDEO
MUSIC VIDEO
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Questions relating to music video.
Flashcards
10 cards
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Questions
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Answers
1
Music videos are mainly aimed at which demographic?
10 - 35 years
15 - 25 years
14 - 30 years
14 - 34 years
2
Research shows that young people watch music video __% more intently than TV.
65
72
70
75
3
The term for when music video adds layers of meaning to the lyrics is ...
amplification.
disjuncture.
illustration.
coherence.
4
The key factor of music videos for youth audiences is ...
the message.
creativity.
entertainment.
consumer trends.
5
What do more rapid shot changes in video clips lead to?
Less easier understood images.
Increase the amount of visual information received.
Decrease the amount of visual information received.
More easily understood images.
6
The term for when imagery tells the story of the lyrics is ..
amplification.
disjuncture.
conceptual.
illustration.
7
Which of the following is
not
the purpose of music video?
Enjoyable entertainment.
Short artistic films.
Advertising for products.
Prepare directors for feature films.
8
Which of the following is used to build emotion in the minds of the viewer?
Rapid shot changes.
Free advertising for products.
Symbolic images.
Poetic visual imagery.
9
The term used for when a video stands in contrast to the music is ...
conceptual.
illustration.
amplification.
disjuncture.
10
Complex narrative video clips are usually created for ...
melodrama clips.
fantasy clips.
ballads.
pop songs.