What is NOT included in global assignments (managers sent from the headquarters)' roles?

To focus on headquarters' strategies and culture

According to Schneider and Barsoux, what explains a "controlling model"? (Choose 2 answers)

Quantitative information is included., Decisions are made by the management team.

In merger and acquisition, which mechanism of change would work?

Planned change and organisational development

According to Fatehi, hat does NOT explain a "symbiotic-oriented" person?

A person who believe that the environment can be altered.

Which explains French advertising messages?

Ads are viewed as cultural events or art

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1001SSL Cultural change

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It is to review Week 7, 8 and 9 lectures.

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Questions 13

Answers

1
According to Marx's culture shock model, which comes the 2nd order?
Developing strategies to cope with difficulties.
Frustration sets in.
Everything is new and exciting.
One feels depressed and helpless.
2
What is NOT included in global assignments (managers sent from the headquarters)' roles?
Applying skills in one context to another
To gain knowledge about subsidiaries abroad
To focus on headquarters' strategies and culture
Modifying management strategies
3
In the managing meaning matrix, what is the most ideal quadrant?
Global concepts and messages
Local concepts and messages
Different products and standardisation of messages
Glocal advertising
4
According to Schneider and Barsoux, what explains a "controlling model"? (Choose 2 answers)
Quantitative information is included.
Decisions are made by the management team.
Decisions are made by all levels of the organisation.
Qualitative information is included.
5
Which is NOT included in 3 levels of merger process?
Human level
Organisational level
Production level
Strategic level
6
In merger and acquisition, which mechanism of change would work?
Planned change and organisational development
Managed evolution
Rebirth
Natural evolution
7
What is NOT included in the Culture Web?
Symbols
Stories
Rituals and routines
Financial situations
8
According to Schein, what is PRIMARY mechanism to change culture?
Structure of the organisation
Priorities set by a leader
The organisation's physical space
Rituals
9
Which is NOT included in a "modern" concept of marketing?
To use marketing mix
To connect with customers
To integrate marketing functions in all parts of a company
To develop relationship marketing
10
Which mechanism of change explains "gradual change through recruitment and policies"?
Incrementalism
Self-guided evolution
Coercive persuasion
Rebirth
11
In "doing" cultures, which concept of change works better?
Shift
Transformation
12
According to Fatehi, hat does NOT explain a "symbiotic-oriented" person?
A person who looks for non-destructive strategy.
A person who believe that the environment can be altered.
A person who knows limits of controlling the environment.
A person who believes in close ties with nature.
13
Which explains French advertising messages?
Features family of 2 parents, 2 children & grandmother
Ads are viewed as cultural events or art
Value laughter and humour
Factual and rational advertising

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