stud
bud
Sign up
Log in
Home
Library
Explore
SAT
More
Persuasive and advertising Techniques Flashcards | StudBud
Explore
/
Persuasive and advertising Techniques
Persuasive and advertising Techniques
17 terms
·
StudBud Administration
·
35 plays
Persuasive techniques in advertising
Flashcards
17 cards
F
Practice quiz
P
Host live
L
Questions
17
Answers
1
Which persuasive technique is used in this advertisement?
Logos
Pathos
Ethos
2
What types of ads are likely to be on television during the day time?
Ads for the elderly and toddlers
Ads for working professionals e.g. doctors, teachers
Ads for adults
Ads for teenagers
3
comparison appeal is?
You will save money if you buy this product.
implies that the product will make you better
This brand is better than other brands of the same product.
everyone else is using the product, so you should too
4
Which persuasive technique do we see in this advertisement?
Logos
Ethos
Pathos
5
Which persuasive technique do we see in this advertisement?
Logos
Pathos
Ethos
6
Which is an example of a slogan?
Each sold seperately
1300 6555 06
Consult your doctor
I'm lovin' it
7
What
appeal
is this advertisement using?
Fear
Statistics
Bandwagon
Snob
8
Which TWO persuasive techniques are used in this advertisement?
Pathos and Ethos
Ethos and Logos
Logos and Pathos
9
The advertising technique statistics is?
You will save money if you buy this product.
The use of facts or statistics to encourage to buy a product
This brand is better than other brands of the same product.
a college math course
10
Which persuasive technique do we see in this advertisement?
Logos
Ethos
Pathos
11
Which technique is primarily being used?
Bandwagon
Transfer
Bribery
Avant Garde
12
nostalgia is?
when you long for the good old days ofthe past;
The use of facts or statistics
a "catchy” song or phrase that helps you remember a product
the product will make you better looking, more popular, etc
13
What
general advertising technique
is being used here?
Vague claim
Celebrity endorsement
sensory appeal
Kanye West
14
Which persuasive technique is used in this advertisement?
Logos
Ethos
Pathos
15
Which persuasive technique is used in this advertisement?
Logos
Ethos
Pathos
16
What is the main purpose of television advertising?
persuading viewers to buy a product
informing viewers about the benefits of a product
there is no purpose
entertaining viewers
17
Which persuasive technique is used in this advertisement?
Logos
Pathos
Ethos
