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Exploring Business and Marketing Test Review
Exploring Business and Marketing Test Review
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Semester Test Review
Flashcards
40 cards
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Questions
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Answers
1
As long as you are right, it doesn't matter how you treat your customers or business associates
True
False
2
Items that people can use to make or obtain what they need or want
Demand
Resources
Supply
Commission
3
A business owned by two or more people who share its risks and rewards is called a___
Sole Propreitorship
Franchise
Partnership
Corporation
4
The amount or quantity of goods & services that consumers are willing to buy at various prices
Demand
Human Resources
Economics
Supply
5
Leadership, decision making, self discipline, planning, & people skills are critical traits for
entrepreneur
extranet
etiquette
ethical
6
Tasks that business perform for customers
Goods
Services
Demand
Products
7
Physical Products are called ____
Goods
Services
Demand
Supply
8
What is the Marketing Mix?
Product, Place, Person, Price
Price, Packaging, Person, Appearance
Product, Price, Place, Promotion
Place, Price, Promotion, Appearance
9
What does"1 yr target est" mean?
estimated price of this stock in a year
The company's target for promotion this year
Estimated amt of customers a company expects tohave in a yr
estimated price of the company in a year
10
A plan specifying how money will be issued or spent during a particular period
Boycott
Accounting
Bankruptcy
Budget
11
What does "52wkRange" mean?
What price the stock market was 52 weeks ago
highest & lowest price the stock sold for in thelast 52 week
How much stock is sold in the previous 52 weeks
highest & lowest price the company sells products w/i 52 wks
12
Income from a sole proprietorship is _____.
taxed three times
not taxed
taxed once
taxed twice
13
What is the gathering and analysis of information for products and services called?
market price
market segments
market mix
market research
14
Facts about the population, including age, gender, location, and income
Demographics
Human Resources
Diversification
Mass media
15
When demand for a product or service goes up, price goes down
False
True
16
What is the formula for the "Rule of 72"?
Interest Rate * 72
Interest Rate / 72
72 / Interest Rate
72 * Interest Rate
17
When supply of a product goes up, price for that product goes down
False
True
18
_____ are the people who make goods and services for which they are paid
Capital Resources
Labor Resources
Human Resources
Natural Resources
19
Study of how individuals & groups of ppl strive to satisfy their wants & needs through choices
Economics
Equity
Entrepreneur
Supply
20
Marketing that helps companies focus on the people most likely to buy their goods or services
Consumer Motivation
Target Market
Interest Rate
Place
21
What does "Change" mean?
Dollar value chg in the price from theprevious closing day
Price of all the stocks sold since opening in morning
Dollar value chg in the stock price from opening of the day
Amt of stocks that have changed ownershipin the last day.
22
Being an entrepreneur is easy and does not require planning or anything special
True
False
23
When consumers buy products out of a logical process: comparing prices, information and reviews
Emotional Motivation
Rational Motivation
Market Motivation
Patronage Motivation
24
The possibility of loss or injury
demand
profit
risk
capital
25
A person who organizes, manages, and assumes the risks of starting and operating a business
Network
Employee
Entrepreneur
Non-Profit
26
The easiest way to organize a business is as a _____.
cooperative
corporative
sole proprietorship
franchise
27
A phrase which means the stock market is going up
bear market
snake market
horse market
bull market
28
Different forms for promoting your ideas or products to consumers; magazines, newspapers, TVetc
Market Research
Consumer Motivation
Advertising Media
Mass Marketing
29
Which of the following characteristics would a successful entrepreneur possess?
Persistent, complaining, negative, andirresponsible
Pessimistic, satisfied, dependent, and narrowminded
Pessimistic, controlling, self confident, anddependent
Persistent, risk taking, self confident, andcreative
30
What does "Vol" or "Volume"mean?
Volume of stock brokers at NYSE
Number of companies that are selling in the stockmarket
Number of total shares traded for the day
Total number of shares the stock has ever sold
31
A company that is registered by a state and operates apart from its owners is called a___
Sole Proprietorship
Corporation
Partnership
Franchise
32
If one of your goals is to limit your personal liability, it would be BEST to organize as a:
sole proprietorship
partnership
franchise
corporation
33
Mathematical formula for figuring out how long your investment will take to double in value
interest rate
stock split
rule of 72
rule of 10
34
Raw materials from nature that are used to produce goods are called
Human Resources
Labor Resources
Capital Resources
Natural Resources
35
A licensed specialist who helps investors buy and sell stocks and bonds
stock broker
bank teller
company president
shareholders
36
What is a "Ticker Symbol"?
symbol that represents the amt of stockacompany has for sell
symbol that makes a ticking sound when you clickon it
3-5 letter abbreviation represents acomp. that sells stock
full color picture place on the internet of acompany's stock
37
An IOU that a company or government sells when it borrows money.
bond
mutual fund
stock
money market
38
It is good to use all caps when writing a business e-mail
True
False
39
Consumers buy products because they feel a sense of loyalty to the company, store, or brand
Market Motivation
Rational Motivation
Emotional Motivation
Patronage Motivation
40
Part of the profits of a corporation that each shareholder receives
dividend
interest
commission
yield