Appeals and Persuasive Techniques

A technique that suggests that a product has great value and is very practical for simple people

A technique that suggests a guarantee without actually making a guarantee

A technique that suggests that a new discovery makes a product very effective

What persuasive technique is used?

What appeal is being used the most?

A technique that suggests that using a certain product puts the buyer "ahead of the times"

A technique that suggests you should join the crowd or the winning side

What persuasive technique is being used?

What persuasive technique is being used?

A technique that tries to influence the audience's emotions in an effort to get them to buy a product or service

A technique that suggests that using a product will make you more luxurious or glamorous

A technique that suggests that buying a product or service proves your love of country

What persuasive technique is used?

An appeal that claims they are more reliable, honest, or credible

What persuasive technique is being used?

What persuasive technique is being used?

A technique that offers something extra or a deal you can't turn down

A technique that uses a highly qualified expert to recommend a product or service

A technique that uses a famous celebrity, athlete, etc. to sell a product or service

An appeal that uses facts, statistics, and logic

A technique that uses a catch phrase or song to sell a product or service

What appeal is used the most?

What persuasive technique is used?

An appeal that plays into the audience's emotion

A technique that uses positive words, images, and music to make the product or service also look positive