Answer the following question:

Using a variety of strategies to improve your site's ranking in results.

Answer the following question:

A program that helps users to locate specific websites based on keywords

Answer the following question:

Social is great for social media marketing but has no place in SEO strategy

Answer the following question:

Yes, considering user experience and design can boost SEO.

Answer the following question:

By sharing your content in an online environment where others can access it

Answer the following question:

Valuable documents will never be skipped.

Answer the following question:

Women's petite off-the-shoulder tops

Answer the following question:

The act of enhancing your website to increase organic search results.

Answer the following question:

Authoring a guest post on a blog

Answer the following question:

Customers using long tail keyword are more likely to purchase an item

Answer the following question:

To make its website visible to potential customers

Answer the following question:

They need to be specific to the needs of customers who are searching online

Answer the following question:

Relevant keywords can help more people find your site.

Answer the following question:

A list of your pages that make it easier 4 search engines to read the site

Answer the following question:

Smaller images help your page to load and be read by bots more quickly.

studbud

Digital Marketing Basics Chapter 04

30 termsStudBud Administration15 plays

Imported from external platform

Flashcards30 cardsFPractice quizPHost liveL

Questions 30

Answers

1
Answer the following question:
Finding your competitors ranked above you in search engine results.
Building a pay-per-click advertising campaign for a search engine platform.
Using a variety of strategies to improve your site's ranking in results.
Designing a website and submitting the pages to a search engine.
2
Answer the following question:
A computer connected directly to the Internet which stores information
A tool that navigates the Web by following hyperlinks
Part of the HTML code of a Web page that provides info. to Web browsers
A program that helps users to locate specific websites based on keywords
3
Answer the following question:
Social is great for social media marketing but has no place in SEO strategy
It can earn you more followers on Facebook and Twitter.
It can boost the popularity of your site through links and sharing.
It creates more brand awareness for your company.
4
Answer the following question:
Yes, considering user experience and design can boost SEO.
No, they are not connected.
Yes, building only for SEO will result in a user-friendly site.
Yes, SEO and user experience are the same concept.
5
Answer the following question:
study.com/lessons=p14x
s1t2u3d4y5.com
study.com/lessons
studyp?123.com
6
Answer the following question:
By putting the focus on your website by improving meta tags and keywords.
By submitting content you've created to article directories.
By sharing your content in an online environment where others can access it
By running advertisements on social networking sites.
7
Answer the following question:
The search engine returns results that include all keywords.
Valuable documents will never be skipped.
It is used to join multiple search terms.
It is often used to link different concepts.
8
Answer the following question:
Images
Responsive design
Alt tags
Keywords
9
Answer the following question:
Women's petite tops
Women's petite off-the-shoulder tops
Clothing
Women's clothing
10
Answer the following question:
There is more competition
Little competition will appear on the search engine list
It is very specific
It will always allow you to be on the top of the search engine list
11
Answer the following question:
AND
BUT
SUBTRACT
IF
12
Answer the following question:
Search engine optimization
Search every organization
Search every option
Search engine outlook
13
Answer the following question:
Spider
Spyware
Worm
Web portal
14
Answer the following question:
Left alone
Analyzed
They all should be removed
Replaced with short keywords
15
Answer the following question:
SEO
Regular keywords
Long tail keywords
Extensive keywords
16
Answer the following question:
URLs
Graphics
Video
Photos
17
Answer the following question:
An approach to building a website that ensures mobile responsiveness.
The ability to see how many people are visiting your website.
The act of enhancing your website to increase organic search results.
A focus on website analytics so you can drive sales
18
Answer the following question:
Article marketing
Digital marketing
Social media marketing
Mobile marketing
19
Answer the following question:
Linking to another website on your page
Authoring a guest post on a blog
Creating lots of webpages of content
Sharing a post on your social media feed
20
Answer the following question:
No amount
A higher percentage
A lack
A lower percentage
21
Answer the following question:
It will increase traffic
Customers using long tail keyword are more likely to purchase an item
It is two words or more
Long tail keywords are more general than short keywords
22
Answer the following question:
To make its website visible to potential customers
To make itself more attractive for a potential acquisition
To improve its branding to attract new hires
To test out selling their products online
23
Answer the following question:
They are a set of general words which are searchable by potential customers
They are a random set of words which can mean anything
They need to be specific to the needs of customers who are searching online
They need to be representative of the business as a whole
24
Answer the following question:
Relevant keywords can help more people find your site.
Keywords are only relevant to content, not the tactical aspects .
Keywords exist only in the back end of your website.
Keywords should only be based on the day's most popular search topics.
25
Answer the following question:
A ranking of your website as compared to all of your competitors.
A visual map of all of your website's keywords, images, graphics & videos.
A list of your pages that make it easier 4 search engines to read the site
The way in which search engines rank websites across specific industries.
26
Answer the following question:
Keyword optimizing
Social bookmarking
Link building
Article marketing
27
Answer the following question:
Boosting search engine results
Acquiring more traffic
Building brand awareness and reputation
Developing customer personas
28
Answer the following question:
Larger photos are more visually stimulating to the user experience.
Smaller images help your page to load and be read by bots more quickly.
Smaller images don't require image names, which speeds things up.
Larger photos boost your website to the top of the SEO pile.
29
Answer the following question:
Search Form
Web Portal
Database
Server
30
Answer the following question:
visibility
keywords
sales
traffic

Digital Marketing Basics Chapter 04 Flashcards | StudBud

Digital Marketing Basics Chapter 04

30 termsStudBud Administration15 plays

Imported from external platform

Flashcards30 cardsFPractice quizPHost liveL

Questions 30

Answers

1
Answer the following question:
Finding your competitors ranked above you in search engine results.
Building a pay-per-click advertising campaign for a search engine platform.
Using a variety of strategies to improve your site's ranking in results.
Designing a website and submitting the pages to a search engine.
2
Answer the following question:
A computer connected directly to the Internet which stores information
A tool that navigates the Web by following hyperlinks
Part of the HTML code of a Web page that provides info. to Web browsers
A program that helps users to locate specific websites based on keywords
3
Answer the following question:
Social is great for social media marketing but has no place in SEO strategy
It can earn you more followers on Facebook and Twitter.
It can boost the popularity of your site through links and sharing.
It creates more brand awareness for your company.
4
Answer the following question:
Yes, considering user experience and design can boost SEO.
No, they are not connected.
Yes, building only for SEO will result in a user-friendly site.
Yes, SEO and user experience are the same concept.
5
Answer the following question:
study.com/lessons=p14x
s1t2u3d4y5.com
study.com/lessons
studyp?123.com
6
Answer the following question:
By putting the focus on your website by improving meta tags and keywords.
By submitting content you've created to article directories.
By sharing your content in an online environment where others can access it
By running advertisements on social networking sites.
7
Answer the following question:
The search engine returns results that include all keywords.
Valuable documents will never be skipped.
It is used to join multiple search terms.
It is often used to link different concepts.
8
Answer the following question:
Images
Responsive design
Alt tags
Keywords
9
Answer the following question:
Women's petite tops
Women's petite off-the-shoulder tops
Clothing
Women's clothing
10
Answer the following question:
There is more competition
Little competition will appear on the search engine list
It is very specific
It will always allow you to be on the top of the search engine list
11
Answer the following question:
AND
BUT
SUBTRACT
IF
12
Answer the following question:
Search engine optimization
Search every organization
Search every option
Search engine outlook
13
Answer the following question:
Spider
Spyware
Worm
Web portal
14
Answer the following question:
Left alone
Analyzed
They all should be removed
Replaced with short keywords
15
Answer the following question:
SEO
Regular keywords
Long tail keywords
Extensive keywords
16
Answer the following question:
URLs
Graphics
Video
Photos
17
Answer the following question:
An approach to building a website that ensures mobile responsiveness.
The ability to see how many people are visiting your website.
The act of enhancing your website to increase organic search results.
A focus on website analytics so you can drive sales
18
Answer the following question:
Article marketing
Digital marketing
Social media marketing
Mobile marketing
19
Answer the following question:
Linking to another website on your page
Authoring a guest post on a blog
Creating lots of webpages of content
Sharing a post on your social media feed
20
Answer the following question:
No amount
A higher percentage
A lack
A lower percentage
21
Answer the following question:
It will increase traffic
Customers using long tail keyword are more likely to purchase an item
It is two words or more
Long tail keywords are more general than short keywords
22
Answer the following question:
To make its website visible to potential customers
To make itself more attractive for a potential acquisition
To improve its branding to attract new hires
To test out selling their products online
23
Answer the following question:
They are a set of general words which are searchable by potential customers
They are a random set of words which can mean anything
They need to be specific to the needs of customers who are searching online
They need to be representative of the business as a whole
24
Answer the following question:
Relevant keywords can help more people find your site.
Keywords are only relevant to content, not the tactical aspects .
Keywords exist only in the back end of your website.
Keywords should only be based on the day's most popular search topics.
25
Answer the following question:
A ranking of your website as compared to all of your competitors.
A visual map of all of your website's keywords, images, graphics & videos.
A list of your pages that make it easier 4 search engines to read the site
The way in which search engines rank websites across specific industries.
26
Answer the following question:
Keyword optimizing
Social bookmarking
Link building
Article marketing
27
Answer the following question:
Boosting search engine results
Acquiring more traffic
Building brand awareness and reputation
Developing customer personas
28
Answer the following question:
Larger photos are more visually stimulating to the user experience.
Smaller images help your page to load and be read by bots more quickly.
Smaller images don't require image names, which speeds things up.
Larger photos boost your website to the top of the SEO pile.
29
Answer the following question:
Search Form
Web Portal
Database
Server
30
Answer the following question:
visibility
keywords
sales
traffic