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BUAD 301-24 Risky Business Reading (2) & Preparing a Written Case Report (Note 4) Flashcards | StudBud
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BUAD 301-24 Risky Business Reading (2) & Preparing a Written Case Report (Note 4)
BUAD 301-24 Risky Business Reading (2) & Preparing a Written Case Report (Note 4)
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1
Fun Q: Who is the actor that plays in the film,
Risky Business
(1983)
?
Woody Harrelson
Matt Damon
Brad Pitt
Tom Cruise
2
Note 4: What should you NOT do when analyzing the case facts
Cite as many sources as possible
Test the case facts
Use Business Concepts
Adhere to Length Constraints
3
Reading 2: One form of Corporate Social Responsibility is known as corporate social advocacy (Dodd & Supa, 2014).
True
False
4
Reading 2: In which
scholarly journal
was "Risky Business" published?
Business Horizons
Weinzimmer and Esken
Foster College of Business
None of the above.
5
Note 4: In a short report (1000 to 1500 words) you need to only focus on one issue.
True
False
6
R2: When an organization missteps on social issues, the competition should not use those mistakes to its advantage.
True
False
7
According to "Risky Business," taking a stand on social issues can
impact
the company's image and
ultimately
...
employees' productivity.
the surrounding community.
consumer purchasing behaviors.
the company as a whole.
8
Mohr (1996) argues that organizations...express opinions on social issues to obtain political and business advantages.
The sentence needs a page number to be properly cited in APA format.
The sentence should include quotes around it.
The sentence is correctly quoted and cited in APA format.
The sentence is correctly paraphrased and cited in APA format.
9
Reading 2: An interesting aspect of Barilla's competitors' responses to the company's stance on same-sex marriage is...
They disagreed with Barilla's stance.
They focused on a legit business issue: The inclusivity of customers.
They exclusively took a stand on the issue of same-sex marriage.
They agreed with Barilla's stance.
10
Reading 2: According to "Risky Business," CRM stands for Customer Relationship Management.
False
True
11
Note 4: In written case reports, you adopt only one role as the student
True
False
12
Fun Q: Who is the CEO of Apple?
Steve Cook
Tim Allen
Tim Cook
Steve Jobs
13
Note 4: You should revise your (BLANK) accordingly after you have analyzed the issues.
issue statement
business concepts
implementation
solutions/alternatives
14
Fun Q: Who is this artist?
Iggy Pop
Bob Dylan
Ozzy Osbourne
David Bowie
15
R2: Cause-related marketing is when organizations use CSR initiatives as a marketing tool.
False
True
16
Note 4: Business concepts/theories/models are valuable if you explain them sufficiently and they fit the case situation.
True
False
17
Reading 2: What is the risk of a business when it takes a stand on social issues?
They risk losing and gaining profits.
They risk losing and gaining employees.
They risk losing and gaining customer support.
They risk losing and gaining community support.
18
Note 4: What are the purposes of appendices in a written case report? Select TWO answers.
to add to the page count at the end of the report
to place your Executive Summary, References Page, and Plan of Action
to present external research, organizational charts, and other information
to capture th analysis or recommendations in a form more succint than prose
19
Reading 2: What year was the article, "Risky Business" published?
2015
2016
1989
1973
20
Note 4: An effective problem statement should provide enough hints and clues of the type of analysis that lies ahead.
False
True
21
Reading 2: The story of Barilla is how one company can turn a mistake into an opportunity.
False
True
22
Note 4: Your audience is reading your report to...
to gain an understanding of how to read long reports
gain an understanding of how you organized your paper
gain an understanding of how you propose to solve an issue
gain an understanding of your plan of action
23
Note 4: A complex case will have (BLANK) associated with each issue?
several facts
many alternatives
sub-issues
one problem