Marketing Fundamentals Fall Final Review

Taking the pieces of a model and putting them together to make a car is an example of 

When a company undercharges for a product to try and put a competitor out of business

When McDonald's began accepting credit cards they increased ________ utility. 

Segmenting the market based on peoples lifestyles is using 

Personal characteristics such as age, gender, income and education levels are 

which agency protects customers from unfair business practices?

Having school supplies in stores in late July and early August is an example of 

Informing, persuading, or reminding potential customers about a good involves which function?

Which agency is responsible for labeling of food, drugs and cosmetics in the US?

Making decision on how to get goods into customers hands is which function of marketing?

Global marketing strategies include globalization, adaptations and ___________________.

Form, Place, Time, Possession and Information are examples of 

Which economy would best describe the U.S. economy?

What federal agency would regulate chemicals that are improperly stored at a plant?

The amount of goods producers are willing to make and sell 

The percentage of total sales generated by competing companies

What is the purpose of the SEC?

During which phase in the business cycle does the economy grow, consumers spend, jobs created

What is the term for the struggle between companies for customers?

A laptop that comes with a detailed instruction booklet and offers online support is an example

All workers skilled and unskilled is a factor of production called ________________. 

A tree growing in the forest is a factor of production called _____________________. 

Which government agency would monitor pollution going into rivers and waterways?

When a company or industry has sole control over a product or the means of producing it 

The marketing mix is 

In Oct. 2013, the US placed a ban on certain Samsung products.  What is another name for this?

Using information on where people live is an application of 

In economic terms, land, labor and capital refers to 

In a command economy, who decides how products are produced?

Which Season does Mrs. Franklin prefer?

What generally occurs when the potential for earnings increases? 

What is the purpose of the activities in a traditional economy?