History of Graphic Design Quiz 3

Introduced Modernism to America

Analytical artists whose art propelled cubism into public & they hated it, painted "un-feminine" figures.

What is Frottage considered?

"Stop making pointless art, it should be made to support your government"

Part of the Allied, created the "Daddy, what did you do in the Great War?" poster

Style consisted of flat plains of color, urban motifs & hard edge percussion, used very bright colors!

Futura font, intersted in New Typography structure & layout, font had 'pure form' & was abstract

Manufactured corrugated/cardboard boxes for designers to replace metal boxes

Main figure of Constructivism, made visual poetry interpreted by reader, strong visual composition,

Artist inspired by Beggarstaff Bros. who's work had high tonal contrast & network of interlocking shapes.

Main innovator in Typographic expression, sparce/open funtional art, liked standard paper size, constructivism inspired.

Elements of synthetic cubusm in work & was DecoArt forward, Reduced form, had symbolic imagery & text

Made Popaganda for Germany in WWII, was illustrative in style w/ flat shapes & patterning, shared Hitlers ideas

Created Futurism by publishing manifesto into newspaper, glorified war, vilified women, revolted against gutenberg press

Moved away from Picasso style, very abstract & wanted new/improved letter formats, set idea of design after WW1.

Included lettering in art to question relationship b/w words, pictures, & objects they represent, analytical artist.

Focused on the subject until it showed the artist's feelings

Edited the Dada magazine, 1st to be identified with Dada movement, liked sound poety

Influenced by Frued, used understated painting techniques, made extraordinary feel ordinary.

Who is Marianne Brandt?

Made full bleed photography for magazine companies

Used to express concurrent existence or occurrence, such as the presentation of different views in the same work of art

What is the Bauhaus style?

Coined "Graphic Designer" term, Metro & Ecectra typeface, subtle/common page arrangment & color

Embraced Dada randomnes & Tschichold ideals, made art understandable for illiterate people, photomontage & overprinting

Original, best known art school, 'Building/Architecture House', it was also a movement

Constructionist w/ strong geometric construction, large pure color areas, consise & legible lettering, sans serif fonts

1913 style of Cubism that depicted the essence of an object, rather than its outward appearance.

Took a mathimatical approach to art from engineering background

Rejected traditional & symetrical layout & De Stijl idea on stict horizontal/verticals

What is Frottage?

Germany, Austria-Hungary, Bulgaria, Ottoman Empire

News agency created by Bolsheviks, supported red army in civil war, news on social events, reduced color & words

Made advertisments for the CCA

Person who believes in a refined artistic ideology

Understood Cubism and thought his photplastics were more conventional than photography

Art movement focused on the fundamentals of geometry

Geometic only, Used red, yellow, blue, black & white

Made dust jackets for Bauhaus books, replaced Itten, made Fotograms (thought they represented essence of photography)

Combined extreme riligiosity w/ unuseal amount of sexual liscense, sans serif font, woodcut & stone carvings

Created idea for artists to test forms/ideas against new realities in society. Mix of Scientific & Industrial art

Photographer, published the 1st 'coffee table book' w/ Agee

Created new method of posters by cutting, moving, & gluing to make a whole new image

What does Surrealist work look like?

Who bridged the gap between Surrealism & was the 1st artist recorded to do it?

What art technique is this?

Influenced by Bernhard, became a commercial poster maker

Inspired by general degredation of type, printers were lost, new printing technology arose, Sans Serif fonts, less=more

Editor & Cheif of Harpers Bazaar, 'A well dressed woman = a well dressed mind'

Later form of cubism that consisted of simpler shapes & brighter colors, collage like elements

Information, especially of a biased/misleading nature, used to promote a particular cause or POV

Experimental printer, secret printshop, resisted Nazi's, killed b/c he made contraversial art, type=visual form & letter

Combined arts & crafts, wrote the founding Manifesto (a 4 page booklet w/ cathedral woodcut), had + Utopian ideas

Second director, believed the needs of people were above luxurious needs

Who did Sigmund Freud influence?

Three period movement of the Bauhaus

How things are arranged on the page

Part of the Central Power, created posters that let citizens know that their contribution had meaning & would help!

A scraped painting technique

Apart of a group that believed work was beautiful, & simplistic, balanced harmony in art, purged @ visual/pictorial art

Color Theorist, subtractive & additive color, taught using paper

What art technique is this?

Created color theory foundation course, helped students find creative abilities, no distinction b/w fine & applied arts

Made posters with flat colored shapes of the image & the product name. Used least amount of context to get idea across.

Part of the Central Powers, art had a sharp, 'militaristic' feeling w/ gothic style in posters

Structured & Symbolic form brought together in art

Magazine, anti-art movement, valued: shock, nonsense, & protest. Wiped the slate clean for designers.

Part of the Allied, heavily inspiried by Alfred Leete to create similar war propaganda

Describe literary & artistic works that represented a fusion of cubist & futurist styles and principles

Order of Constuctivism:

Theory that learners constrct knowledge rather than passively take information,

Changed view of photography

Created 1st Sachplakat swiss poster with more depth and less flatness than Plakatstil

Visually most exact rendering of communication by Moholy-Nagy

Used simultaneaity for concurant existence & movement in art

Used coarse paper and handmade additions to show their poverty, created a news agency

A style of Cubism that replaced the rendering of appearances with the endless possibilities of invented form.

Focused on transforming the subject so that it showed emotion or an idea itself

Employed Millions of job seekers, 35,000 posters designed (silk screne printed), flat color characteristics

Based on 'Golden Means', made the Universal Alphabet, has a stained glass shop with famous symbol

What German poster art technique is this?

Part of the Allied, created the first "I Want You" propoganda poster.

What is less important that subconscious thought?

What did the Bauhaus movement accomplish?

Challenged Renaissance style, replaced appearance style w/ an endless form, founders were Picaso & Braque, basic shapes.

Popular geometric works of the 20's & 30's

Combination of cut and printing photographs with some drawn elements made by Moholy Nagy

Subjective emotions & personal response

Wrote the 1st Surrealist Manifesto

Great Britain, France, Russia, Italy, Romania, Canada, Japan, United States

Founded suppremicism, art had a basic form of pure color, made art for the sake of art.

Created 'Ready Made Art', challenged role of artist, said artist is the chooser of art, not the maker.

A technique using found images to create jarring juxtapositions and change happenings among the composition

Had faith in machine through art & design, incorporated cubism in work afterWWI, inspired by cubism, "Metropolis" poster

Creating art without conscious thought & accessing material from the subconsious mind, part of creative process