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5. Digital business strategy Flashcards | StudBud
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5. Digital business strategy
5. Digital business strategy
20 terms
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StudBud Administration
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13 plays
Session 5 and 6 (part 1)
Flashcards
20 cards
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Practice quiz
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Host live
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Questions
20
Answers
1
Transactions between an organisation and its customers and intermediaries is part of the____
Downstream supply chain
Upstream supply chain
The swot analysis
The SMART objectives
2
What is the fourth key e-business strategic decision in strategy definition?
Marketplace restructuring
Organisation resourcing and capabilities
Business and revenue models
Internal knowledge management capabilities
3
What does SaaS stand for?
Stock, acquisition, applications, service
Suppliers as a service
Software as a service
Service, acquisition, accounting, software
4
Which objectives should be set in step 2 of the generic strategy process model (GSPM)?
Balanced scorecards
SMART objectives, online revenue contribution
All of the above
Customer value targets
5
What is the second key e-business strategic decision in strategy definition?
Supply-chain management capabilities
Market and product development
Organisational resourcing and capabilities
Marketplace restructuring
6
Transactions between an organisation and its suppliers and intermediaries is part of the____
SOSTAC approach
Downstream supply chain
Upstream supply chain
Neither
7
What happens if there is no clear defined strategy?
Falling behind competitors in delivering online services
Missed opportunities for additional sales and purchases
All of the above
Poor customer experience from poorly integrated channels
8
What is the third key e-business strategic decision in strategy definition?
Internal knowledge management capabilities
Marketplace restructuring
Supply-chain management capabilities
Positioning and differentiation strategies
9
What is the eighth and last key e-business strategic decision in strategy definition?
E-business channel priorities
Supply-chain management capabilities
Organisational resourcing and capabilities
Business and revenue models
10
What is the seventh key e-business strategic decision in strategy definition?
Internal knowledge management capabilities
Marketplace restructuring
Business and revenue models
Positioning and differentiation strategies
11
The “pull” approach to supply chain management emphasises delivering value to customers who are
Uninterested
Actively involved in product and service specification
Passive
In search for a new product/service
12
Option generation, option evaluation and option selection is part of which step in the GSPM?
Strategic implementation
Strategic definition
Strategic analysis
Strategic objectives
13
Supply-chain management is the co-ordination of all_____
Partner and collaboration activities
Supply activities of an organisation
Online service activities
Business to customer activities
14
The “push” approach is a supply chain that emphasises______
Revenue growth
Customer acquisition
Distribution of a product to passive customers
Customer retention
15
Where does the downstream supply chain take place?
On the sell-side
On the buy-side
Between customers and suppliers
Between suppliers and intermediaries
16
What is the sixth key e-business strategic decision in strategy definition?
Supply-chain management capabilities
E-business channel priorities
Market and product development
Organisational resourcing and capabilities
17
Where does the upstream supply chain take place?
On the sell-side
Between the buy-side and the sell-side
On the buy-side
Neither
18
What is the fifth key e-business strategic decision in strategy definition?
Marketplace restructuring
Supply-chain management capabilities
Business and revenue models
Market and product development
19
What is the first key e-business strategic decision in strategy definition?
Positioning and differentiation strategies
Market and product development
Business and revenue models
E-business channel priorities
20
A strategy analysis is a collection and review about an organisation’s internal processes,_____
Customer targets and products
Revenue and online services
Resources and external marketplace
Strategic decisions and objectives
