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Rhetoric and Propaganda Flashcards | StudBud
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Rhetoric and Propaganda
Rhetoric and Propaganda
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1
What does the term RHETORIC mean?
An agreement that satisfies everyone
The art of using words to persuade
Something that is expected
Reasoning given in opposition to an argument
2
Logos, Pathos or Ethos?
Pathos
Logos
Ethos
3
Which rhetorical device makes a connection with the audience?
personalization
repetition
rhetorical question
logos
4
what is the definition of snob appeal
Scaring people into something
Appeals to the average person
make the consumer think buying their product will make them richer
Make a consumer think that buying their item it will improve their status
5
Which of the following is the best definition for Pathos?
An appeal to someone by bribing them.
An appeal to logic or reason by giving evidence
An appeal using someone's authority or credibility
An appeal to the emotions or feelings of the audience
6
Ethos appeal to
Reason
Emotion
Authority and credibility
Logic
7
Which rhetorical device: Most teens struggle with mental health like I do
Rhetorical question
Parallel Structure
Repetition
Personalization
8
Which of the following is the best definition for Logos?
An appeal to logic or reason by giving evidence
An appeal to someone by bribing them.
An appeal using someone's authority or credibility
An appeal to the emotions or feelings of the audience
9
Propaganda
The spreading of ideas or rumor to help or injure a cause or a person.
To give out money to help a cause or a person.
The prohibition of ideas or rumor to help or injure a cause or a person.
The spreading of gossip to help an army.
10
Which statement is true about name-calling?
Name calling is pointing out the negative in the other side.
Name calling is always calling someone a name
Name calling plays on the fear of the audience?
Name calling is nice.
11
Which is the definition of card stacking?
a list of one-sided facts
making other products look bad
broad statements used to associate a product to good morals
when a celebrity want you to buy something
12
What is diction?
Style or choice of words & phrases that are used in writing.
A word is applied to an object but isn't literally relevant.
An expression that doesn't make sense if taken literally.
The main idea isn't completed until the end of the sentence.
13
Rhetorical Question is...
Using 2 words in a similar way producing different meanings
Placement of two things closely together to compare/contrast
Figure of speech that uses a part to represent the whole
Figure of speech in the form of a question posed for effect
14
The definition of Plain folk is...
A product is endorsed by a celebrity.
The advertiser makes you feel like you need the product.
The ad appeals to people’s fears, joys, sense of nostalgia.
The advertiser says that people just like you use a product.
15
"My fellow Americans, ask not what your country can do for you, ask what you can do for your country." -John F. Kennedy
Rhetorical Question
Loaded language
Parallel structure
Metaphor
16
What is bandwagon?
An important person or famous figure endorses a product
employ vague, sweeping statements
using words that have strong emotions
tries to persuade everyone to join in and do the same thing
17
Logos, Pathos or Ethos?
Pathos
Ethos
Logos
18
Logos, Pathos or Ethos?
Logos
Ethos
Pathos
19
What is Testimonial Propaganda?
Using statistics to prove some fact
Advertisement technique by endorsing
Associating some one or an idea with negative symbolism
Evoking emotional feelings to convince
20
What is glittering generalities?
Linking a person or idea to a positive symbol or word
Transferring how you feel about one thing to another
Implying that wealthy people use the product
Repeating words and visuals over and over
21
How is fear used as a propaganda technique?
It smears or damages an opponent.
It scares people into believing something.
Makes you feel superior to others.