Distribution

Question 1

It is accurate to say that distribution channels are fairly simple behavioral systems

Accepted Answer

False

Question 2

In creating customer value, it is more important for a company to build relationships with downstream channel partners

Accepted Answer

False

Question 3

Producers benefit from using intermediaries because they offer greater efficiency in making goods available

Accepted Answer

True

Question 4

the resellers are typical supply chain members

Accepted Answer

True

Question 5

Information is a key function that intermediaries play in completing transactions

Accepted Answer

True

Question 6

Producers benefit from intermediaries because they offer greater efficiency in making goods available to target market

Accepted Answer

True

Question 7

“Upstream” from the company is the set of firms that supply the raw materials, components, parts, information, finances,

Accepted Answer

True

Question 8

Due to the success of the Internet, few producers sell through intermediaries today

Accepted Answer

False

Question 9

Intermediaries play an important role in matching information and promotion

Accepted Answer

False

Question 10

A major role played by intermediaries is to buy large quantities of products from many producers and break them down

Accepted Answer

True

Question 11

The producer and intermediaries need to agree on the terms and responsibilities of each member, including price policies

Accepted Answer

True

Question 12

Producing a product or service and making it available to buyers requires building relationships not just with customers

Accepted Answer

True

Question 13

Intermediaries play an important role in matching supply and demand

Accepted Answer

True

Question 14

promotion is NOT a key function that intermediaries play in helping to fulfill a completed transaction

Accepted Answer

True

Question 15

Intermediaries play an important role in matching dealer with customer

Accepted Answer

False

Question 16

Producers benefit from using intermediaries because they eliminate risk

Accepted Answer

False

Question 17

Distribution systems are consistent from country to country, making it easy for international marketers(e.g.Dell)

Accepted Answer

False

Question 18

promotion is a key function that intermediaries play in completing transactions

Accepted Answer

True

Question 19

Intensive distribution seeks many outlets in a market, while selective distribution seeks only one outlet in a given mkt

Accepted Answer

False

Question 20

physical distribution is NOT a key function that intermediaries play in helping to fulfill a completed transaction

Accepted Answer

False

Question 21

Producers benefit from using intermediaries because they refuse to store products for longer than a few days

Accepted Answer

False

Question 22

Under the strategy of exclusive distribution, a seller allows only certain retail outlets to carry its products

Accepted Answer

True

Question 23

negotiation is a key function that intermediaries play in completing transactions

Accepted Answer

True

Question 24

Producers benefit from using intermediaries because they bring a fresh point of view to strategy development

Accepted Answer

False

Question 25

I have watched the Lecture on Distribution

Accepted Answer

True

Question 26

matching is a key function that intermediaries play in completing transactions

Accepted Answer

True

Question 27

the intermediaries are typical supply chain members

Accepted Answer

True

Question 28

storing goods is NOT a key function that intermediaries play in helping to fulfill a completed transaction

Accepted Answer

False

Question 29

Intermediaries play an important role in matching product to region

Accepted Answer

False

Question 30

risk taking is NOT a key function that intermediaries play in helping to fulfill a completed transaction

Accepted Answer

False

Question 31

financing is NOT a key function that intermediaries play in helping to fulfill a completed transaction

Accepted Answer

False

Question 32

Producers benefit from using intermediaries because they are generally backlogged with orders

Accepted Answer

False

Question 33

risk taking is a key function that intermediaries play in completing transactions

Accepted Answer

False

Question 34

Intermediaries play an important role in matching manufacturer to product

Accepted Answer

False

Question 35

the creditors are typical supply chain members

Accepted Answer

False

Question 36

I have done this quiz as self-study

Accepted Answer

True

Question 37

Imaginative distribution systems can be used to gain a competitive advantage

Accepted Answer

True

Question 38

Members of the marketing channel may help a company complete transactions by performing key functions such as promotion

Accepted Answer

True

Question 39

the customers are typical supply chain members

Accepted Answer

True

Distribution

Questions 39

Distribution

Questions 39