Propaganda

Tries to convince through the notion that "everyone is doing this." 

Kim Kardashian for Sketchers Sneakers 

Attempts to stir feelings of sadness, happiness, anger, nostalgia, etc.  

This is the type of propaganda that shows bias or targets a specific group.  

Propaganda that bashes another product/products or a person/organization. 

Propaganda that lists best features first. 

Catch phrase used to sell a product. 

When a symbol, person, or some other thing becomes associated with a product. 

Attempts to "distract" 

When you see "Doctors Recommend" "Studies Show" "Scientists Say" 

Uses "real" people or "everyday Joe" to endorse a product. 

Nothing new is presented to the table; conclusion is stated to be part of proof. 

Talking Duck = Afflac 

Uses a famous face to sell a product. 

Digiorno or Delivery?