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Persuasive Techniques Review Flashcards | StudBud
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Persuasive Techniques Review
Persuasive Techniques Review
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1
Appeal to reason can best be described as...
Facts, numbers, information, and logic can be very convincing.
Begging, repetition and bribery.
2
Appeal to Emotion can best be described as...
Words and/or images that remove an audiences' emotions.
Words and/or images that appeal to the audience’s emotions are used.
3
What is repetition?
A VERSE OR CHORUS REPEATED SEVERAL TIMES
THE NAME OF A PRODUCT IS REPEATED SOMETIMES IN VARIOUS FORMATS.
4
Which best describes appeal to trust?
An influencer, celebrity or politician.
If people believe and trust in you, you’re more likely to persuade them.
5
Which of these is NOT persuasion?
a means to convince someone to believe something or act in a certain way.
a means to do something out of your own will.
a means to convince someone to buy a certain product.
a means to convince someone to agree with a point of view.
6
Rhetorical questions are not intended to be answered. They’re a way to state the “obvious.”
False
True
7
Which an example of appeal to authority? (Expert Opinion)
“Four out of five dentists recommend Crest for their patients.”
"Drake recommends using this acne ointment"
8
For Plain Folks...
People will believe you if you appear to be an “Average Joe.”
People will believe you if you are an expert or respectable figure
9
Which best decribes a slogan?
A brand name
A catchy phrase or statement often used to sell a service or a product.
10
Testimonial is best described as...
An expert endorsing/supporting a product.
A well-known person endorses/supports a product or service.
11
What best describes bandwagon?
Statement saying everyone is using a specific product, so you should too.
A statement suggesting that only one person should use a specific product
