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Business 340 Review
Business 340 Review
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Questions
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Answers
1
Effective blogs
Are concise
Provide value to the reader
Use images
Front-load important content
2
A white paper is a researched report written for an expert audience
False
True
3
RACI is an accroym for
Informed
Responsible
Consulted
Accountable
4
Which term is not one of the 4 C's of effective cmmunication?
constant
concise
correct
clear
5
85% of $$ spent annually for goods & services is dispersed through the RFP process, for many large businesses & firms
False
True
6
In business when an individual or an organization is directly or indirectly impacted by a course of action.
steak holder
syllabbus
stakeholder
victim
7
The 5 P's of Rhetoric include Piece, People, Provocation, Paraphrasing, & Parameters
False
True
8
People are designed to process visual images over 60,000 times more rapidly than writing
False
True
9
A 280* customer empathy map is a way that refers to understanding customers and clients more comprehensively.
True
False
10
Which term is not from Aristotle?
ethos
thanos
logos
pathos
11
Building a Powerful Presentation involves the following key concepts
Passion
Purpose
Preparation
Practice
12
The 5 P's of marketing include
Probability
People
Place
Price
13
Branding stems from three premises:
how you want to be seen
your goals
what your employees need
your core identity
14
White papers are generally intended to promote sales in business by providing information on goods and services
True
False
15
One important criteria in an annotated bibliography is to cite your sources using MMA reference style
True
False
16
Effective digital deliverables can include short films, cartoons, or commercials
False
True