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Marketing Vocabulary Flashcards | StudBud
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Marketing Vocabulary
Marketing Vocabulary
18 terms
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StudBud Administration
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Let's learn what #marketing is all about. Ready to test your knowledge of #MarketingTerms? Let's go!
Flashcards
18 cards
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Questions
18
Answers
1
Understanding concepts and strategies needed for career exploration development and growth
Professional Development
Economics
Business Management & Entrepreneurship
Communication & Interpersonal Skills
2
Provides customers with the goods and services they want
Buying
Promotion
Selling
Advertising
3
To inform, persuade or remind potential customers about a business's products and services
Promotion
Place
Price
Product
4
Intangible items that have monetary value and satisfy your needs and wants
Ideas
Products
Services
Goods
5
1) Bus Mgmt/Entrepreneurship 2) Communicate/Interpersonal skills, 3) Econ 4) Prof development
4 Marketing courses
4 Foundations of Marketing
4 P's of Marketing
4 Skills Marketeers must have
6
4 Basic marketing strategies the 4 P's: Product, Place, Price, Promotion
Distribution
Marketing Information Mangement
Advertising
Marketing Mix
7
Obtaining, developing, maintaining and improving products in response to market opportunities
Product Service Management
Product Marketing Management
Product changes
Product development
8
How to get goods to customers
Financing
Distribution
Manufacturing
Pricing
9
All people who share similar needs and wants and have the ability to purchase a given product
Target Martket
Suppliers
Customers
Students
10
Getting good info about customer's trends and competing products (gathering, analyzing etc.)
Customer Info
Demographics
Marketing Info. Management
Competitive Info
11
Tangible items that have monetary value and satisfy your needs and wants
Products
Goods
Ideas
Services
12
The company with the best marketing is ...
McDonalds
Jimmy Johns
Nike
Apple
13
Decisions that dictate how much to charge for goods and services in order to make a profit
Planning
Pricing
Costing
Promoting
14
Understanding the economic principle and concept that are basic to marketing
Business Management & Entrepreneurship
Communication & Interpersonal Skills
Economics
Professional Development
15
Distribution, Financing, Pricing, Mktg Info Mgmt, Product/Service Mgmt, Promotion, Selling
7 functions of management
7 functions of marketing
7 functions of running a business
7 ways to make money
16
Concepts that affect business decision making
Economics
Communication & Interpersonal Skills
Business Management & Entrepreneurship
Professional Development
17
Understanding concepts strategies and systems needed to interact effectively with others
Business Management & Entrepreneurship
Professional Development
Communication & Interpersonal Skills
Economics
18
Getting money necessary to pay for setting up and running a business
Pricing
Financing
Banking
Distribution