What is a Snapchat Story Ad?

A promoted video or image ad in Snapchat Stories

How can businesses use AR Lenses on Snapchat for marketing?

To create interactive experiences for users

Which industry benefits the most from Snapchat advertising?

Fashion, beauty, and entertainment

What makes Snapchat different from other social media marketing platforms?

It focuses on ephemeral (disappearing) content

What is Snapchat’s 'Spotlight' feature used for?

To showcase viral short-form videos

What is Snapchat primarily used for?

Sharing short-lived photos and videos

How do businesses measure the success of their Snapchat ads?

By analyzing impressions, swipe-ups, and conversions

What is the main advantage of using Snapchat for marketing?

High engagement with younger audiences

How can small businesses benefit from Snapchat marketing?

By running geo-targeted ads to reach local customers

What is a Snapchat 'Geofilter'?

A filter that changes based on location

What are Snapchat Streaks?

Consecutive days of snapping with a friend

What happens to a Snap once it has been opened?

It disappears after being viewed

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The Snapchat Quiz

23 termsStudBud Administration16 plays

Test your knowledge about the popular social media platform, Snapchat, and its features, advertising opportunities, and more.

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Questions 23

Answers

1
Which of these can you NOT do on Snapchat?
Video call
Send voice notes
Play games
Post public tweets
2
Which company owns Snapchat?
Twitter (X)
Google
Facebook (Meta)
Snap Inc.
3
What is a Snapchat Story Ad?
A long-form blog post on Snapchat
A promoted video or image ad in Snapchat Stories
A private Snap sent to one person
A filter available for influencers only
4
What is the name of Snapchat’s AI-powered AR feature?
Filters
Lenses
Streaks
Bitmoji
5
What happens if you screenshot someone’s Snap?
Snapchat deletes your account
The person gets a notification
The Snap disappears immediately
Nothing happens
6
True or false: Snapchat’s ghost mascot is named Casper.
False
True
7
How can businesses use AR Lenses on Snapchat for marketing?
To create interactive experiences for users
To replace traditional website ads
To send private Snaps to customers
To remove competition from the app
8
Which industry benefits the most from Snapchat advertising?
Legal and corporate consulting
Agriculture and farming
Fashion, beauty, and entertainment
Heavy machinery and manufacturing
9
What is Snapchat’s self-serve advertising platform called?
Snap Promo Center
Snap Business Hub
Snapchat Ads Manager
Social Ad Studio
10
What makes Snapchat different from other social media marketing platforms?
It only supports video content
It only allows business accounts
It focuses on ephemeral (disappearing) content
It requires a paid subscription to post ads
11
What is Snapchat’s 'Spotlight' feature used for?
To showcase viral short-form videos
To promote paid advertisements only
To replace private messages
To highlight celebrity accounts
12
What is Snapchat primarily used for?
Streaming live content
Making phone calls
Sharing short-lived photos and videos
Sending text messages
13
How do businesses measure the success of their Snapchat ads?
By analyzing impressions, swipe-ups, and conversions
By checking how many screenshots are taken
By tracking Snap Score increases
By counting the number of Snaps sent
14
What is Snapchat’s premium subscription service called?
Snapchat Pro
Snapchat Plus
Snap Premium
Snap+
15
True or false: Businesses can’t advertise on Snapchat.
False
True
16
What is Snapchat’s feature that lets you see past Snaps called?
Memories
Stories Forever
Time Capsule
Snap Archive
17
What is the main advantage of using Snapchat for marketing?
It guarantees viral success
High engagement with younger audiences
Permanent content that stays forever
It’s the cheapest social media platform
18
True or false: A 'Swipe-Up' in a Snapchat ad closes the ad.
False
True
19
How can small businesses benefit from Snapchat marketing?
By avoiding Snapchat altogether
By creating only text-based Snaps
By only posting on Stories once a month
By running geo-targeted ads to reach local customers
20
What does the yellow heart 💛 next to a friend’s name mean?
They viewed your Story
You’ve sent each other a Snap today
You’re best friends
They’re on a Snapstreak
21
What is a Snapchat 'Geofilter'?
A filter only available at night
A filter that changes based on location
A filter that blocks unwanted Snaps
A filter that only celebrities can use
22
What are Snapchat Streaks?
Consecutive days of snapping with a friend
A filter effect that distorts your image
A feature that lets you save Snaps
A premium Snapchat subscription
23
What happens to a Snap once it has been opened?
It stays in the chat forever
It turns into a Story
It disappears after being viewed
It can only be viewed 5 times

The Snapchat Quiz Flashcards | StudBud