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General Business
General Business
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Questions
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Answers
1
What is a franchise?
When the head office of a big firm opens a new branch
Someone opens a branch with the image and reputation of the firm
2
Which of the following is an internal recruitment strategy?
Job centre
recruitment agency
staffroom notice board
3
What might be a downside to a city centre location?
High levels of rent
lots of competitors in the same area
Difficult to find parking or customers must pay for parking
4
What does the term SWOT mean?
Strengths, Weaknesses, Opportunities, TIme
Sales, Weaknesses, Options, Threats
Sales, Weekly, Opportunities, Threats
Strengths, Weaknesses, Opportunities, Threats
5
What does the M stand for in SMART objectives
Memorable
Measurable
Misleading
Meaningful
6
Which of the following are Māori business concepts
Rangatiratange
Kaitiakitanga
Turangawaewae
Pūtake
7
Which of the following are in the marketing mix?
Possibility
Production
Promotion
Place
8
Which of the following would NOT be included in the business plan when planning to open a brand new business?
financial predications
aims and objectives
Market research
last year's profit and loss figures
9
The business plan accurately predicts your sales for the next year
False
True
10
Which is NOT a business objective
Increase profits
Survive
Expand the business
Scam the customers