A target audience is...

the group of people toward which an argument is directed

How is a persuasive speech different from written persuasion?

you can use body language in a speech

Persuasion as a genre of reading and writing serves what purpose -

allows writers a way to convince others of their position

LOGOS as a persuasive technique

uses logic and reasoning, statistics and data

When reading a political cartoon, think about -

the social issue being discussed

predicting what the "other side" will say and refuting it

The CLAIM in a persuasive paper is

the writer's position on an issue

It is important to understand both sides of an argument because...

it can help to strengthen my own argument

Using ETHOS in persuasion

uses a credible person, organization, or celebrity

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Persuasion

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Questions 15

Answers

1
Including lots of numbers and researched data to back up my claim is using which technique?
LOGOS
ETHOS
PATHOS
COUNTER ATTACK
2
A target audience is...
people not expected to buy a product
a group of people who get angry at commercials
the group of people toward which an argument is directed
statistics, examples, and quotes
3
A sad, lonely puppy is shivering in the cold. Which appeal technique is being used?
LOGOS
TARGET AUDIENCE
PATHOS
ETHOS
4
Using Taylor Swift in a Coca-Cola ad is an example of which persuasive technique?
ETHOS
CLAIM
LOGOS
PATHOS
5
What is the PURPOSE of persuasive writing, ads, or speeches?
to lull the reader to sleep
to convince
to entertain
to inform
6
PATHOS as a persuasive technique uses
emotional appeal
logical appeal
expert opinions
lots of data and statistics
7
How is a persuasive speech different from written persuasion?
you can use body language in a speech
you can't understand the tone as well in a speech
the speaker can't express emotions while speaking
written persuasion is more exciting than a speech
8
Persuasion as a genre of reading and writing serves what purpose -
encourages people to fight with one another
gives factual information only
allows writers a way to entertains
allows writers a way to convince others of their position
9
LOGOS as a persuasive technique
uses logic and reasoning, statistics and data
uses credible people or celebrities
uses emotional appeals
just makes me angry
10
When reading a political cartoon, think about -
the quality of the drawing
nothing
the social issue being discussed
the literal aspects of the picture
11
COUNTERARGUMENT is
never admitting that there's another side to your topic
using emotional appeals to convince
trying to convince through manipulation of information
predicting what the "other side" will say and refuting it
12
Political cartoons and use of caricature persuade through -
using literal descriptive techniques
using metaphors and humor
yelling at the reader
using serious writing strategies
13
The CLAIM in a persuasive paper is
the topic sentence
using personal credibility to convince
the writer's position on an issue
the support and examples
14
It is important to understand both sides of an argument because...
It can weaken my argument
I can manipulate people that way
it can help to strengthen my own argument
It doesn't help to understand both sides
15
Using ETHOS in persuasion
is a waste of my time
uses emotional appeals
uses lots of facts and statistics
uses a credible person, organization, or celebrity

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