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4Ps of Marketing Flashcards | StudBud

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4Ps of Marketing

10 terms·StudBud Administration·2,210 plays

Quiz to review the 4Ps curriculum as well as basic business terms.

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Questions 10

Answers

1
What is Entrepreneurship?
Having an idea for a product
Chef's that only cook entrées
Starting and running your own business
When you choose to work for someone else
2
What is Price?
Cost of goods to the company
Cost of Product ÷ Cost of Materials
Shipping Costs + Cost of Materials
The cost of your product/service to the consumer
3
Landscaping Company: Product or Service?
Product
Service
Neither
Both
4
iPhone: Product or Service?
Both
Product
Service
Neither
5
Soda: Need or Want
Need
Want
Both
Neither
6
What is Profit?
Both A & C
The money leftover after covering costs to make the product
Money
Price of Product - Costs
7
Verizon: Product or Service?
Both
Service
Product
Neither
8
What are the 4 P's of Marketing?
Product, Price, Place, Promotion
Promotion, Presentation, Price, Place
Price, Product, Primary, Principle
Principle, Price, Product, Promotion
9
Example of Good 'Place' Marketing
TVs in a gas station
Ski Shop in Florida
Ski Shop in New Hampshire
Both B & C
10
Mercedes Benz Car: Need or Want?
Want
Both
Neither
Need