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Media Terms Flashcards | StudBud
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Media Terms
Media Terms
30 terms
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30 cards
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Questions
30
Answers
1
An online written collection of dated entries about a variety of topics is know as...
Agenda
Commercial
Blog
Newspaper Article
2
Propaganda is an attempt to sway popular opinions and beliefs using truthful statements.
True
False
3
Which media strategy is shown most in this visual?
Emotional Appeal
Snob Appeal
Shock Appeal
Plain Folks
4
Which media strategy is shown most in this visual?
Snob Appeal
Emotional Appeal
Testimonials
Plain Folks
5
Which media strategy is shown in this ad?
Plain Folks
Cartoon Characters
Bandwagon
Emotional Appeal
6
Newspaper/TV/Radio/etc. that is designed to reach large numbers of people
Advertisement
Propaganda
Commercial
Media
7
Which media strategy is shown most in this commercial?
Celebrity Endorsement
Bandwagon
Testimonial
Plain Folks
8
We love playing Quiz
False
True
9
Which media strategy is shown most in this visual?
Testimonial
Plain Folks
Emotional Appeal
Shock Appeal
10
Who is the target audience for this poster?
Those who are unvaccinated
People who are pro vaccines
Vaccinated people
Those who are eager to be vaccinated
11
What form is the visual below?
Poster
News article
Commercial
Advertisement
12
"It's finger lickin' good" is an example of which media term?
Logo
Message
Slogan
Product
13
Which media strategy is shown most in the visual below?
Bandwagon
Snob Appeal
Plain Folks
Name Calling
14
"For the birds: Grandfather and granddaughter share a passion..." is the ______ of the news article.
Headline
Caption
Lead
Message
15
Which media strategy is shown most in this visual?
Testimonials
Plain Folks
Gender/Sex Appeal
Shock Appeal
16
These symbols are examples of...
Logo
Slogan
Caption
Subtext
17
Breaking a media visual into its parts and examining the message is called...
Motive
Demographic
Deconstruct
Message
18
Using Doritos in the movie "Ted 2" is an example of which media term?
Logo
Testimonial
Product Placement
Propaganda
19
Which media strategy is used most in this ad?
Emotional Appeal
Testimonials
Plain Folks
Facts and Figures
20
Which form of visual is shown?
Brochure
Caption
Advertisement
Commercial
21
Which media strategy is shown most in this ad?
Emotional Appeal
Plain Folks
Facts and Figures
Testimonial
22
Which media strategy involves criticizing opposing products/organizations/people?
Snob Appeal
Testimonial
Bandwagon
Name Calling
23
What is shown on the bottom of the photograph, that explains what is in the picture?
Headline
Commercial
Lead
Caption
24
Which media strategy is used most in this poster?
Plain Folks
Emotional Appeal
Shock Appeal
Testimonial
25
The group of people that a media visual is directed towards
Motive
Intent
Bias
Target Audience
26
This ad makes good use of...
Plain Folks
Product Placement
Whitespace
Subtext
27
Which media strategy is shown in this ad?
Snob Appeal
Celebrity Endorsement
Plain Folks
Testimonial
28
Which media strategy is shown most in the visual?
Snob Appeal
Bandwagon
Facts and Figures
Celebrity Endorsement
29
Which media strategy is shown most in this visual?
Name Calling
Snob Appeal
Celebrity Endorsement
Testimonial
30
The underlying message in this visual is also known as the...
Product
Motive
Demographic
Subtext
